Without much survey data, there’s little information about what issues matter to Asian Americans.
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When Dr. Michelle Au ran for State Senate in Georgia in 2020, an experienced political operative told her: “Don’t waste too much time talking to Asian voters. They don’t vote.”
That same year in Georgia, turnout among Asian American voters, who as a group rarely receive dedicated attention from politicians, nearly doubled, according to data from Georgia’s secretary of state. Dr. Au, a Democrat, became the first Asian American woman to be elected to the State Senate. Joe Biden became the first Democratic presidential candidate to win the state since Bill Clinton, in 1992.
“People really started to realize that there is a large and growing and quite powerful Asian electorate in Georgia, but one that people have, up until now, not been paying attention to at all because of this sensibility that the Asian population is too small to make a difference,” said Dr. Au, who is now serving in the state’s House of Representatives.
Pollsters face a population problem when gathering public opinion research on Asian Americans: They are the fastest-growing racial group in the country but still make up a relatively small share of the population, so it is rare for pollsters to reach enough respondents in a typical poll to warrant breaking the group’s responses out as a distinct category.
The smaller the survey sample, the higher the margin of error
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Source: Elections - nytimes.com