The choices made by Latino voters on Nov. 8 will be crucial to the outcome in a disproportionate share of Senate battleground states, like Arizona (31.5 percent of the population), Nevada (28.9), Florida (25.8), Colorado (21.7), Georgia (9.6) and North Carolina (9.5).
According to most analysts, there is no question that a majority of Hispanic voters will continue to support Democratic candidates. The question going into the coming election is how large that margin will be.
In terms of the battle for control of the House, three Hispanic-majority congressional districts in South Texas — the 15th, 28th and 34th — have become proving grounds for Republican candidates challenging decades of Democratic dominance. In a special election in the 34th district in June, the Republican candidate, Mayra Flores, prevailed.
Two weeks ago, The Texas Tribune reported that:
Since Labor Day, outside G.O.P. groups have blasted the Democratic nominees on multiple fronts, criticizing them all as weak on border issues and then zeroing in on candidate-specific vulnerabilities. Democratic groups are countering in two of the races, though for now, it is Republicans who appear to be in a more offensive posture.
Last week, Axios reported that in the 15th Congressional district, which is 81.9 percent Hispanic, national Democratic groups had begun to abandon its nominee as a lost cause:
Texas Democrat Michelle Vallejo, a progressive running in a majority-Hispanic Rio Grande Valley district against Republican Monica de la Cruz, isn’t getting any Democratic Congressional Campaign Committee support in her Trump +3 district. House Majority PAC is planning to cancel the scheduled ad reservations for her at the end of the month, according to a source familiar with the group’s plans.
Across a wide range of studies and exit poll data analyses, there is general agreement that President Donald Trump significantly improved his 2016 margin among Hispanic voters in 2020, although there is less agreement on how large his gain was, on the demographics of his new supporters, or on whether the movement was related to Trump himself, Trump-era Covid payments or to a secular trend.
In their July 2022 paper “Reversion to the Mean, or their Version of the Dream? An Analysis of Latino Voting in 2020,” Bernard L. Fraga, Yamil R. Velez and Emily A. West, political scientists at Emory, Columbia and the University of Pittsburgh, write that there is
an increasing alignment between issue positions and vote choice among Latinos. Moreover, we observe significant pro-Trump shifts among working-class Latinos and modest evidence of a pro-Trump shift among newly-engaged U.S.-born Latino children of immigrants and Catholic Latinos. The results point to a more durable Republican shift than currently assumed.
That is, the more Hispanic voters subordinate traditional party and ethnic solidarity in favor of voting based on conservative or moderate policy preferences, the more likely that are to defect to the Republican Party.
The authors caution, however, that nothing is fixed in stone:
On the one hand, there is evidence that working-class Latino voters became more supportive of Trump in 2020, mirroring increases in educational polarization among the mass public. If similar processes are at play for Latinos — and if such polarization is not Trump-specific — then this could mean a durable change in partisan loyalties.
On the other hand, they continue,
Historical voting patterns among Latinos reveal natural ebbs and flows. Using exit poll data from 1984-2020, political scientist Alan Abramowitz finds that the pro-Democratic margin among Latinos ranges from +9 in 2004 to +51 in 1996, with an average margin of +35 points. Instead of reflecting a durable shift, 2020 could be a “reversion to the mean,” with 2016 serving as a recent high-water mark for the Democrats.
In an email responding to my inquiry about future trends, Fraga wrote:
My sense is that most of the Latinos who shifted to the Republican Party in 2020 have not returned to the Democratic Party. Many of these new Republican converts were ideologically conservative pre-2020, so Republicans didn’t have to shift their policy message very much to win them over.
“Portrait of a Persuadable Latino” — an April 2021 study by the nonprofit Equis Research of Hispanic defections from the Democratic Party — found similar overall trends to those reported in the Fraga-Velez-West paper, but revealed slightly different demographic patterns.
The Equis survey found that the largest percentage tilt toward Trump was among women, at plus 8 percent, compared with men, at 3 percent; among non-college Latinos, plus 6, compared with just 1 percent among the college educated; among Protestants, plus seven compared with plus 5 among Catholics and plus 15 percent among conservative Hispanics — compared with no tilt among liberals and a plus 4 percent tilt among moderates.
Carlos Odio, co-founder and senior vice president at Equis Labs, a nonprofit committed “to massively increase civic participation among Latinos in this country,” emailed a response to my query about Hispanic voter trends:
While Latinos shifted toward Republicans between 2016 and 2020, an 8-point swing toward Trump, we do not see evidence of a further decrease in Democratic support since Biden’s win. In most states, things do not look worse for Dems with Latinos than they did in the last election, nor do they look better.
But, Odio pointedly cautioned,
The political environment has the potential to lead to further erosion of Democratic support among Latinos. A meaningful share of Latino voters remain on the fence, having not firmly chosen a side in the election. These late breakers could move toward either party, or toward the couch, before the midterms are over.
Odio sent me a September 2022 Equis report, “Latino Voters in Limbo — A Midterm Update,” which found that
Young Latinos (18-34), Latino men, and self-identified conservatives are overrepresented among the 2020 Biden voters who today disapprove of the president’s job performance. Among the most likely to be undecided today are ideological holdouts: conservative and moderate Latinos who have held back from Republicans, despite seeming to share some characteristics with their G.O.P.-supporting white counterparts. Notably Republicans have not increased support among these Latinos in the last year in almost any state — likely because a large majority of conservative or moderate Latinos who don’t yet vote Republican believe Democrats “care more about people like them.”
Today, the report continues, “what keeps many Latinos on the fence is again concerns about the economy and fears that Democrats don’t consistently prioritize the economy, handle it as decisively as business-obsessed Republicans, or value hard work.”
A separate Equis study, “2020 Post-Mortem: The American Dream Voter,” found that a negative attitude toward socialism was a factor among Hispanics nationwide, especially among those who stress the importance of working hard to get ahead:
There isn’t one overriding concern about “socialism”— but a package of complaints usually rises to the top around government control over people’s lives, raising taxes, and money going to ‘undeserving’ recipients. If a through line exists, it is a worry over people becoming “lazy and dependent on government’ by those who highly value hard work.”
The American Dream Voter study found that the declining salience of immigration in 2020 compared with either 2016 or 2018, combined with the debate in 2020 over Covid lockdowns versus reopening the economy, diminished ethnic solidarity in 2020, allowing conservative Hispanics to shift their allegiance to the Republican Party:
The economy unlocked a door: the issue landscape shifted to more favorable ground for Trump, opening a way for some Latinos who found it unacceptable to vote for him in 2016. The socialism attack broke through: it created a space for defection,” according to the report’s authors. “Democrats retain some natural credibility with Latino voters but have lost ground on workers, work and the American Dream; they’re also open to attack for taking Hispanics for granted; Republicans have some openings but are still held back by their image as the uncaring party of big corporations.
In 2016, the study continued,
some Latinos who we might predict would vote Republican — based on their demographics, partisanship and ideology — were held back from supporting Trump by (a) opposition to his hard-line immigration positions and (b) the importance of their Hispanic identity. By the middle of 2020, neither views on immigration nor the role of Hispanic identity were showing a major effect on vote choice — they were no longer cleanly differentiating Trump voters from Democratic voters.
In 2018, according to the study, “Trump lost even the conservatives on family separation. But family separation was not front-and-center by the end of the (2020) election. Reopening the economy — one of Trump’s most popular planks with Latino voters — was.”
A 2021 Pew Research report found that Latinos view anti-Hispanic discrimination differently from anti-Black discrimination. Hispanic voters were asked whether “there was ‘too much,’ ‘about the right amount’ or ‘too little’ attention paid to race and racial issues” when it comes to Hispanics and then asked the same question about Black Americans.
Just over half, 51 percent, of Latino respondents said, “too little” attention is paid to discrimination against Hispanics, 28 percent said, “about the right amount” and 19 percent said, “too much.” Conversely, 30 percent of Latino respondents said that in the case of Black Americans, “too little” attention is paid to discrimination, 23 percent said, “about the right amount” and 45 percent said, “too much.”
The American Dream Voter survey Equis performed found that when Hispanics were asked “which concerns you more, Democrats embracing socialism/leftist policies or Republicans embracing fascist/anti-democratic policies,” 42 percent of Latinos said socialism/leftist policies and 38 percent said fascist/anti-democratic politics.
Equis did find substantial Democratic advantages when Hispanics were asked which party is “better for Hispanics” (53-31), which “is the party of fairness and equality” (51-31) and which party “cares about people like you” (49-32). But the Democratic advantage shrank to statistical insignificance on key bread-and- butter issues: which party “values hard work” 42-40 and “which is the party of the American dream” 41-39, and a dead 42-42 heat on “which party is better for the American worker?”
Last month, Pew Research released a survey that showed continuing Democratic strength among Hispanics, “Most Latinos Say Democrats Care About Them and Work Hard for Their Vote, Far Fewer Say So of G.O.P.”
Pew found that over the past four years, Democrats experienced a modest gain in partisan identification among Hispanics over Republicans, going from 62-34 (+28) in 2018 to 63-32 (+31) in 2022.
From March 2022 to August 2022, the share of Latinos identifying abortion as a “very important issue” shot up from 42 to 57 percent in response to the Supreme Court’s decision’s decision in Dobbs in June. Hispanics favor abortion rights by a 57-40 margin, slightly smaller than the split among all voters, 62-36, according to Pew.
At the same time, the percentage of Latino respondents listing violent crime among the most important issues rose from 61 to 70 percent; support for gun control rose from 59 to 66 percent; and concern over voter suppression rose from 51 to 59 percent.
Registered Latino voters split 53-26 in favor of voting for a generic Democratic congressional candidate over a generic Republican, according to Pew, but there were striking religious differences: Catholics, who make up 47 percent of the Hispanic electorate, favored a generic Democratic House candidate 59-26; evangelical Protestants, 24 percent of Hispanics, backed Republicans 50-32; Latinos with little or no religious affiliation, 23 percent, backed Democrats 60-17.
Matt A. Barreto, a professor of political science and Chicana/o & Central American Studies at U.C.L.A, pointed to data in the Oct. 2 National Association of Latino Elected and Appointed Officials weekly Latino voter poll:
Indeed if you look at issues like access to abortion, student debt, immigrant rights and gun violence, there are no signs at all that Latinos are becoming more conservative. When asked about government policy, 70 to 80 percent of Latino voters give support to the Democratic Party policy agenda. Indeed for the fourth week in a row, the NALEO tracking poll shows that abortion rights are the number two most important issue to Latino voters in 2022 and issues such as mass shootings and lowering the costs of health care are top 5 issues as well.
Trump’s 2020 gains reflected “a clear pattern that concern over the Covid economic slowdown helped Trump make temporary gains with Latino voters,” Barreto argued. “Because so many were negatively impacted by the slumping economy in 2020, Trump was able to convince at least some Latinos that he would reopen the economy faster.”
Despite those improvements, Barreto contended, “the reality is that Trump’s gains in 2020 were not part of any pattern of realignment or ideological shift among Latinos. As the national economy continues to recover and improve, Biden favorability continues to recover among Latinos.”
In September 2020. Ian F. Haney López, a law professor at the University of California- Berkeley, wrote an essay for The Times with Tory Gavito, president of Way to Win, a liberal advocacy group. They wrote that when they asked white, Black and Hispanic voters
how “convincing” they found a dog-whistle message lifted from Republican talking points. The message condemned “illegal immigration from places overrun with drugs and criminal gangs “and called for “fully funding the police, so our communities are not threatened by people who refuse to follow our laws.” Almost three out of five white respondents judged the message convincing. More surprising, exactly the same percentage of African Americans agreed, as did an even higher percentage of Latinos.
In other words, Haney López and Gavito wrote, “Mr. Trump’s competitiveness among Latinos is real.” Progressives, they continued,
commonly categorize Latinos as people of color, no doubt partly because progressive Latinos see the group that way and encourage others to do so as well. Certainly, we both once took that perspective for granted. Yet in our survey, only one in four Hispanics saw the group as people of color. In contrast, the majority rejected this designation. They preferred to see Hispanics as a group integrating into the American mainstream, one not overly bound by racial constraints but instead able to get ahead through hard work.
I asked Haney López about the current political and partisan state of play among Hispanic voters going into the 2022 election. He emailed me his reply:
As with white voters, the most important predictors of support for Republicans track racial resentment as well as anxiety over racial status. Rather than an ideological sorting, we are witnessing a racial sorting among Latinos — not in terms of anything so simple as skin color, but rather, in terms of those who seek a higher status for themselves by more closely identifying on racial grounds with the white mainstream, versus those who give less priority to race, or even see Latinos as a nonwhite racial group.
Some Latinos, Haney López continued,
are susceptible to Republican propaganda promoting social conflict and distrust. The greatest failure of the Democratic Party with respect to Latinos, and indeed the polity generally, is its failure to pursue policies and to stress stories that build social solidarity, especially across lines of race, class, and other wedge identities, including gender and sexual identity.
Asked the same set of questions, Marcelo Suárez-Orozco, chancellor of the University of Massachusetts-Boston and a former dean of the U.C.L.A. Graduate School of Education & Information Studies, had a somewhat different take.
By email, Suárez-Orozco wrote:
I am unpersuaded by the claim that Hispanics are becoming more conservative. To be more precise, over time, they are becoming more American. The holy trinity of integration: language, marriage patterns, and connectivity to the labor market tell a powerful story. Over time, Hispanics mimic mainstream norms. They are learning English much faster than Italians did a century and a half ago, they are marrying outside their ethnicity at very significant rates, and their connectivity to the labor market is very muscular.
To Suárez-Orozco, Latinos in the United States are primed to play an ever more significant role — in politics and everywhere else: “The dominant metaphor on Hispanics qua elections over the last half-century has been ‘the sleeping giant.’ When the sleeping giants wakes up: Alas, s/he is us.”
The question is whether this sleeping giant will move to the right or to the left. The evidence points both ways — but this is not a contest the Democrats can afford lose.
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