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      Elon Musk reinstates Donald Trump’s Twitter account after taking poll

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      Elon Musk reinstates Donald Trump’s Twitter account after taking poll‘The people have spoken,’ says site’s owner, having acknowledged during online poll that automated bots were voting too Elon Musk has reinstated Donald Trump’s Twitter account after users on the social media platform voted by a slim majority to lift a ban on the former US president.Trump’s account was suspended in 2021 after the January 6 Capitol riot, for violating Twitter guidelines and because of the risk of “further incitement of violence”.The account appeared to be live on Sunday, although the former president had yet to post to the more than 80 million users following him. His last tweet was on 8 January 2021, in which he declared he would not attend Joe Biden’s inauguration as the 46th president of the US.Trump did not appear keen to return to Twitter when discussing the issue on Saturday. “I don’t see any reason for it,” the former president said via video when asked about it by a panel at the Republican Jewish Coalition’s annual leadership meeting.He said he would stick with his new platform Truth Social, developed by his Trump Media and Technology Group startup.Last week, Trump announced his candidacy for the Republican presidential nomination in 2024 and praised Musk, saying he had always liked him. Nevertheless, Trump also said Twitter suffered from bots and fake accounts, and that the problems it faced were “incredible”.Musk, Twitter’s new owner, announced the move after a poll on his own account in which more than 15m votes were cast, with 51.8% in favour of reinstatement.Shortly after taking over Twitter last month, the Tesla CEO had said no decisions would be taken on reinstatement until a newly announced “content moderation council” had met, later adding that no bans would be lifted until there was a “clear process for doing so”.The people have spoken. Trump will be reinstated.Vox Populi, Vox Dei. https://t.co/jmkhFuyfkv— Elon Musk (@elonmusk) November 20, 2022
      During the poll, Musk acknowledged that the vote numbers were being affected by automated bots, which are not operated by people, and suggested there was a need to clean up Twitter polls from being influenced by “bot and troll armies”.Bot & troll armies might be running out of steam soon. Some interesting lessons to clean up future polls.— Elon Musk (@elonmusk) November 19, 2022
      Elon Musk summons Twitter engineers amid mass resignations and puts up poll on Trump banRead moreTwitter banned Trump after the January 6 attack last year, saying his posts were “highly likely to encourage and inspire people to replicate the criminal acts that took place at the US Capitol”. Trump was also banned from Facebook, Instagram and YouTube after the riot.The National Association for the Advancement of Colored People (NAACP), a leading US civil rights organisation, urged all advertisers still funding Twitter to immediately pause their spending after Trump’s reinstatement.The accounts used by the US rapper Ye – formerly Kanye West – and the British-American former kickboxer Andrew Tate have also been reinstated.Ye’s account was suspended in recent weeks after a series of antisemitic comments prompted Adidas and other companies to cut financial ties with him, costing him his status as a billionaire. He tweeted Sunday: “Testing Testing Seeing if my Twitter is unblocked.”Tate was banned in 2017 for breaching Twitter’s guidelines with extreme misogynistic views, including saying women should “bear some responsibility” for being raped.“Any advertiser still funding Twitter should immediately pause all advertising,” said the NAACP’s president, Derrick Johnson. “If Elon Musk continues to run Twitter like this, using garbage polls that do not represent the American people and the needs of our democracy, God help us all.”A Republican member of the congressional committee investigating the January 6 attack said he expected Trump to be as troublesome on Twitter as he was previously if he returns to the platform.“This idea that he’s going to come on and be reformed, everybody knows he won’t,” the committee member, Adam Kinzinger, said.Musk admitted this month that Twitter, which relies on ads for 90% of its revenue, had recorded a “massive drop in revenue” after advertisers stopped booking space on the platform because of concerns that content guidelines would be relaxed.Advertisers were also concerned by the botched relaunch of Twitter’s subscription service, Twitter Blue, after impersonators jumped on the offer to be verified by simply paying $7.99 (£7) a month. Omnicom, a media agency whose clients include McDonald’s, Apple and Pepsi, has told companies to pause their Twitter spending because of concerns over brand safety.Yoel Roth, a former head of trust and safety at Twitter who resigned after Musk’s takeover, said in a New York Times op-ed that he quit because it was clear Musk would have unilateral control of content policies. “A Twitter whose policies are defined by unilateral edict has little need for a trust and safety function dedicated to its principled development,” Roth wrote.Musk, a self-described “free-speech absolutist”, first mooted the reinstatement of Trump in May after agreeing a $44bn deal to buy Twitter. He said: “I would reverse the permanent ban,” claiming that Twitter was “left-biased”.This week, Musk reinstated the comedian Kathy Griffin, who had been banned for changing her profile name to “Elon Musk”, which violated his new rule against impersonation without indicating it was a parody account. He has also reinstated Jordan Peterson, the Canadian psychologist and author, who was suspended from Twitter after violating the platform’s content policies with a tweet about the transgender actor Elliot Page.Imran Ahmed, CEO of Center for Countering Digital Hate, a campaign group, said the reinstatements had made Musk’s intent for Twitter “crystal clear”.“He is sending a clear message to users and to advertisers that brand safety and an inclusive space for all users is no longer the aim for Twitter. Instead he is turning Twitter into the home for extreme and fringe voices who have been rightly shunned by other platforms,” said Ahmed.On Friday, Musk announced a new content policy of “freedom of speech, but not freedom of reach”, stating that “negative/hate” tweets would be “deboosted” and no adverts would appear near them.New Twitter policy is freedom of speech, but not freedom of reach.Negative/hate tweets will be max deboosted & demonetized, so no ads or other revenue to Twitter. You won’t find the tweet unless you specifically seek it out, which is no different from rest of Internet.— Elon Musk (@elonmusk) November 18, 2022
      Also on Friday, Twitter temporarily closed its offices after an unspecified number of staff quit the company after an ultimatum from Musk that they should commit to “being hardcore” or leave. According to the New York Times, 1,200 of Twitter’s remaining 3,750 workers – a workforce that had already been halved in size after Musk’s takeover – left the business last week.TopicsTwitterDonald TrumpElon MuskUS politicsRepublicansSocial mediaDigital medianewsReuse this content More

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      Unregulated, unrestrained: era of the online political ad comes to midterms

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      Unregulated, unrestrained: era of the online political ad comes to midterms Parties once focused on TV but now a billion-dollar effort embraces the highly targeted and almost rule-free digital worldThe advert is in grainy black and white, with an edgy horror movie soundtrack. As gunfights erupt in the streets, the narrator announces in a gravelly bass voice that John Fetterman, Democratic candidate for a US Senate seat in Pennsylvania, “has a love affair with criminals”.Fetterman has voted “over and over to release the state’s most violent criminals, including murderers”, the narrator says. If elected, he would “keep the drugs flowing, the killers killing, and the children dying”.Republicans and Democrats are spending billions on ads – with very different messagesRead moreThe advert was laser-targeted on a demographic which was seminal in securing Joe Biden’s victory in 2020: women over 25 in the suburbs of Philadelphia. That same group could now hold the fate of the Senate in its hands.Should Philadelphia’s female suburban voters come out for Fetterman on 8 November, they could push him over the winning line in his battle with the Republican nominee, Mehmet Oz. That in turn could help the Democratic party retain control of the upper chamber, and by doing so keep Biden’s agenda alive.The stakes could not be higher. Yet the Philadelphia women who were bombarded with the “Fetterman loves criminals” ad 6m times over just 10 days through YouTube and Google were told next to nothing about who was behind it.“Paid for by Citizens for Sanity” is all that the advert reveals in small type at the end of the 30-second video. It took the sleuthing of the non-profit group Open Secrets to expose the producers as former members of Donald Trump’s inner circle, including the far-right senior White House adviser Stephen Miller.From the other side of the political spectrum comes another grainy black-and-white attack ad, titled Herschel Walker Can’t Be Our Senator. The ad is also targeted exclusively at women, but this time in Georgia, where another nail-bitingly close Senate race is reaching its climax.“Herschel Walker,” the ad begins, referring to the former NFL star now running as a Republican for a Georgia Senate seat. “Decades of violence against women. Guns. Razor blades. Choking. Stalking.”The female voters who were besieged by the ad some 60,000 times over four days were only told that it was created by a group named “Georgia Honor”. Open Secrets records that the group is a Super Pac that supports the incumbent Democratic senator, Raphael Warnock, and has so far spent $34m in assailing Walker.Two grainy black-and-white videos out of a vast mountain of political advertising which is on track this year to smash midterm spending records. It may even exceed the amount poured into the 2020 presidential cycle.The total investment in 2022 is projected by the non-partisan ad tracking firm AdImpact to be $9.7bn, pushing America close to a stunning new norm: the $10bn election.Of that, AdImpact estimates that 30% of the political advertising spend, about $2.9bn, is going into digital advertising or to ads placed through connected TV (CTV) – smart TVs that support video content streaming through apps such as Roku or Apple TV.Such vast sums suggest that the age of the online political ad is firmly upon us. It has been propelled by the “cord-cutting” generation which has dispensed with conventional television in favour of streaming and on-demand formats.Take Priorities USA, the largest Democratic Super Pac. It has decided to place its entire $30m spend in 2022 in the digital basket – the first time it has entirely dropped broadcast TV advertising.“Online is where more people are spending their time, especially Black and Latino voters who are critical to the coalition that we are trying to build,” Aneesa McMillan, Priorities’ deputy executive director, told the Guardian. Some 45% of the Super Pac’s spending this cycle has gone on reaching African American and Latino voters, using platform data on social media and YouTube, as well as keywords associated with demographic groups, to target the message.McMillan said that the shift online was informed by research. The group found that 75% of the TV ads they injected into House races in 2020 went to homes outside the congressional district to be consumed by people who could not even vote in the relevant elections.The conclusion was clear: “Digital is much more efficient,” she said.The rise of online political advertising began tentatively with Barack Obama’s first presidential campaign in 2008 and has grown exponentially every cycle since. Despite its billion-dollar size, the world of online political ads remains almost entirely unregulated.Outside groups, which have beamed millions of attack ads on to voters’ smart TVs and tablets this year, can do so without having to meet federal rules on disclosing who they are or whose money they are spending.“We live in an increasingly online society, and political campaigns are moving online, but federal transparency rules have never been updated to take that into account,” said Daniel Weiner, head of the elections and government program at the non-partisan Brennan Center.Adav Noti, legal director of the non-profit Campaign Legal Center, spent 10 years as a lawyer at the Federal Election Commission (FEC) which is responsible for enforcing campaign finance laws. He expressed dismay at the agency’s inability to keep up with a dramatically changing media landscape.“We are more than a decade into an era of campaigns increasingly being conducted through digital, and the only government agency charged with regulating that activity has done nothing about it. Literally not a single piece of regulation.”Noti said that one of the effects of the FEC failing to engage with the explosion in online political advertising has been that social media giants and other big digital platforms have been left to their own devices. “Facebook, Google, TikTok and the rest have become the de facto regulators, and they set their own rules.”The big players have gone in different directions. Facebook and Google have both set up public databases listing their political ads, introducing a modicum of transparency.Other platforms such as TikTok have prohibited political advertising, though candidates are increasingly using the sites directly as megaphones.Attempts by Congress to legislate for more accountability have all succumbed on the rock of Republican intransigence in the US Senate. The Honest Ads Act, a bipartisan bill backed by the Brennan Center that would make digital ads subject to the same disclosure rules as broadcast TV and radio, was included in the Freedom to Vote Act that failed to overcome a Republican filibuster in January.In the absence of central regulation, outside groups can distribute extreme or false messages with impunity. Citizens for Sanity, the Super Pac created by former Trump advisers, blasted out an advert last month attacking Biden’s immigration policy.It was viewed 600,000 times over nine days by voters in the border state of Arizona.“Who is Joe Biden letting in?” its female narrator asks. “Joe Biden and his fellow Democrats have erased our southern border and released a record number of illegal immigrants into the United States, all at your expense.”The ad goes on to warn about a “giant flood of illegal immigration” that was “threatening your family”. It accuses Biden of allowing drug dealers, sex traffickers and violent predators into the country, one of whom raped a little girl.“She was three years old,” the narrator says.The Poynter Institute’s factchecking unit, Politifact, reviewed the ad. It found that the immigrant who allegedly sexually assaulted a three-year old girl had been in the US since at least 2011; he has been behind bars since February 2020 – almost a year before Biden entered the White House.Politifact rated the advert “False”.TopicsUS midterm elections 2022US politicsSocial mediaAdvertisingDigital mediaRepublicansDemocratsfeaturesReuse this content More

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      A social network for bigots? No wonder Kanye West wants to buy Parler | Arwa Mahdawi

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      A social network for bigots? No wonder Kanye West wants to buy ParlerArwa MahdawiThe rapper’s antisemitic remarks have got him banned from Twitter and Instagram. But here’s a safe space where he’ll be able to say just what he likes Kanye West, a man who can’t seem to stop saying bigoted things, is buying Parler, a social network designed especially for people who like to say bigoted things. I was a little surprised when this news broke on Monday because I thought Parler was basically a Nazified version of Myspace that nobody used any more. There are a bunch of fringe rightwing social networks out there – Gettr, Gab, Truth Social – and Parler might be the least successful of a very unsuccessful bunch. The Twitter clone was launched in 2018 with the stated aim of countering the “ever-increasing tyranny … of our tech overlords”; it had a brief moment of popularity then that fizzled out. No doubt because of the tyranny of our tech overlords.Despite the fact it’s not a household name, I’m sure I don’t need to explain why West, who has changed his name to Ye, is interested in Parler, which, one imagines, may soon change its name to Er. The musician, who has been moving dramatically to the right in recent years, had his Twitter and Instagram accounts locked this month because of antisemitic comments. Or that’s what us lefties have been saying anyway – West seems to think he was being censored and free speech is dead and liberals are trying to cancel him yada yada yada. Instead of engaging in any sort of introspection following his Twitter suspension, Ye apparently decided to fight for his right to be a bigot. Parler’s parent company, Parlement Technologies, put that in rather more sanitised terms. In a statement, it said West is making “a groundbreaking move into the free speech media space and will never have to fear being removed from social media again”.If you think you’ve heard this story before, it’s because you have. Rich conservatives are obsessed with creating safe spaces where they can never be criticised or contradicted; where nobody cares about facts and everyone cares about their feelings. Donald Trump launched Truth Social at the beginning of this year after he was banned by Twitter. Elon Musk said he was buying Twitter then said he wasn’t buying Twitter and now seems to be buying Twitter again. Trump-supporting Peter Thiel has put money into Rumble, a more rightwing version of YouTube.While it may look suspiciously like they’re too fragile to deal with other people’s opinions, conservatives always couch their obsession with building echo chambers in terms of “free speech”. George Farmer, the CEO of Parler’s parent company, for example, said he thinks West will “change the way the world thinks about free speech”. I don’t know about that. I do know, however, that the acquisition (which is for an undisclosed sum) is likely to change Farmer’s bank balance.Farmer, it’s important to note, happens to be married to Candace Owens, a rightwing pundit who once suggested the US military invade Australia in order to free its people “suffering under a totalitarian regime”. When she’s not dreaming about liberating Australia, Owens is busy palling around with West; the pair recently wore “White Lives Matter” shirts at Paris fashion week. Owens also defended West after he tweeted that he was going “death con 3 on JEWISH PEOPLE … You guys have toyed with me and tried to black ball anyone whoever opposes your agenda.” This is obviously indefensible, but Owens did her best, saying on her podcast: “If you’re an honest person, when you read this tweet, you had no idea what the hell he was talking about … if you are an honest person, you did not think this tweet was antisemitic.” (If I’m honest, I think it was.) The Farmer-Owens-West connection has led a number of people to suspect that the Parler acquisition was a brilliant manoeuvre on Owens’ part to get West to redistribute some of his wealth to her family. Candace was cashing in on Kanye, in other words.While West’s descent into extremism is disturbing, his acquisition of Parler (assuming it goes through) is not keeping me up at night. If Truth Social is anything to go by, I highly doubt that Parler is going to be influential anytime soon. What is keeping me up at night, however, is the rightward drift of more mainstream platforms such as CNN. What’s keeping me up at night is the rightward drift of politics. West is a very prominent symbol of a much bigger problem. Arwa Mahdawi is a Guardian columnist
      Do you have an opinion on the issues raised in this article? If you would like to submit a response of up to 300 words by email to be considered for publication in our letters section, please click here.
      TopicsKanye WestOpinionParlerSocial mediaUS politicsDigital mediaPeter ThielcommentReuse this content More

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      The Storm is Upon Us review: indispensable QAnon history, updated

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      The Storm is Upon Us review: indispensable QAnon history, updated Donald Trump welcomed the conspiracy at the White House. Its followers stormed Congress. Big Tech still seems not to care. Mike Rothschild’s book should sound the alarm for us allWhat is it that has hypnotized so many addled souls who devote themselves to decoding the Delphic clues of the QAnon conspiracy?QAnon’s ‘Q’ re-emerges on far-right message board after two years of silenceRead moreWhat they think they’re getting is “secret knowledge”, from “Q” and a bunch of other military insiders working for Donald Trump, about “the storm … a ringside seat to the final match” in a “secret war between good and evil” that will end with the slaughter of all “enemies of freedom”.In short, an irresistible mix of “biblical retribution and participatory justice”.The bad guys are “Democrats, Hollywood elites, business tycoons, wealthy liberals, the medical establishment, celebrities and the mass media … They’re controlled by Barack Obama” – a Muslim sleeper agent – and Hillary Clinton, “a blood-drinking ghoul who murders everyone in her way … and they’re funded by George Soros and the Rothschild banking family (no relation to the author)”.This updated edition of Mike Rothschild’s exhaustive history of the Q movement is more important than ever. Why? Partly because of the crucial role played by so many QAnon devotees in the storming of the Capitol on 6 January 2021 but mostly because Rothschild documents how much of this insanity has penetrated to the heart of the new Republican party, propelled by many of America’s most loathsome individuals, from Ted Cruz and Donald Trump Jr to Alex Jones, Michael Flynn and Roseanne Barr.As Rothschild writes of Trump’s first national security adviser, “Flynn’s family even filmed themselves taking the ‘digital soldier oath’… part of what would become a total enmeshment between members of the Flynn family and QAnon.”In the two years before the 2020 presidential election, “nearly 100 Republican candidates declared themselves to be Q Believers” while Trump “retweeted hundreds of Q followers, putting their violent fantasies and bizarre memes into tens of millions of feeds”.Asked about a movement which has repackaged most of the oldest and harshest racist and antisemitic conspiracies for a new age, Trump gave his usual coy endorsement of the behavior of America’s most damaged internet addicts.“I don’t know much about the movement,” he mumbled, “other than I understand they like me very much, which I appreciate.”In winter 2021, as the Omicron variant sent Covid cases skyrocketing, “QAnon promoters were among the most visible anti-vaccine advocates pushing out lies and conspiracy theories” to “dissuade people from getting vaccinated”.As with so many of QAnon adherents’ positions, the message was “both clear and completely contradicted by the available evidence: they believed the pandemic was over and any mandates related to vaccines or masks were totalitarian control mechanisms that were actually killing people”.More than anything else, this is the latest horrific confirmation of what the social psychologist Jonathan Haidt recently described as “the power of social media as a universal solvent, breaking down bonds and weakening institutions everywhere it reached”.Like so many other ghastly conspiracies of recent decades, especially the blood libel that the Sandy Hook massacre was a staged event in which no one was actually killed, QAnon was propelled at warp speed by a combination of the incompetence and greed of all the big-tech big shots: Facebook, Twitter, Instagram and YouTube.Rothschild describes the usual futile internet game of Whac-A-Mole.Reddit “abruptly banned the 70,000-member r/Great Awakening board because members had started harassing other users” and had released the personal information “of at least one person they incorrectly claimed to be a mass shooter”.No matter: Q followers just migrated to Twitter and “closed Facebook groups with tens of thousands of members … Just in 2018, Q believers shared Q YouTube videos over 1.4m times, and drove hundreds of thousands of shares to Fox News, Breitbart and the Gateway Pundit”.By 2019, “Trump was routinely retweeting QAnon-promoting accounts.” By the 2020 election, “Trump had retweeted hundreds … and was regularly sharing memes created by the movement”.When Twitter and Facebook finally started “cracking down on Q iconography in the summer of 2020”, much of the movement just moved on to Instagram. Amazon and Etsy joined in the fun with books and merchandise and there were even “Q apps on the Google Play Store”.‘The lunacy is getting more intense’: how Birds Aren’t Real took on the conspiracy theoristsRead moreQ’s legacy includes what now looks like the permanent deformation of the Republican party. A December 2020 poll by NPR/Ipsos found about a third of Americans believed in a shadowy “deep state” and a robust 23% of Republicans “believed in a pedophilic ring of Satan-worshiping elites”.Rothschild ends by asking behavioral experts if there is anything the rest of us can do to help those who have gone far down this wretched rabbit hole. They say the only effective solution is a complete “unplugging” from the internet.Every time I read another book like this one, I’m increasingly inclined to the idea that this could be the only road back to sanity for all of us.
      The Storm is Upon Us: How QAnon Became a Movement, Cult, and Conspiracy Theory of Everything is published in paperback in the US by Melville House
      TopicsBooksQAnonThe far rightPolitics booksUS politicsSocial mediaInternetreviewsReuse this content More

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      Jon Ronson on the fall of Alex Jones: Politics Weekly America

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      A couple of weeks ago, the far-right website InfoWars filed for bankruptcy. Its founder, Alex Jones, is facing multiple compensation claims brought by parents of victims of the Sandy Hook elementary school shooting, an event Jones previously told his followers was a hoax.Documentary maker Jon Ronson has followed Jones’ career from the very beginning. This week, Jonathan Freedland asks him for his take on the fall of one of America’s most famous conspiracy theorists

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      Fake news alert! Donald Trump’s new social media app is a triumph | Arwa Mahdawi

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      Fake news alert! Donald Trump’s new social media app is a triumphArwa MahdawiThe former president’s media venture, Truth Social has got off to a rocky start – with technical problems and potential legal issues to boot Truth hurts, everyone knows that. Nevertheless, I wasn’t expecting my experience with Truth Social, Donald Trump’s new social media venture, to be quite so painful. After months of fanfare, the former president’s new app, which is essentially a Twitter clone, was opened to the US public on Sunday night. Obviously, I signed up straight away – or at least I tried to.Donald Trump’s social media app launches on Apple storeRead moreI spent 20 frustrating minutes attempting to create a new account and getting error message after error message. Eventually, I managed to sign up with the username @stormyd, only to be told that I had been put on a waiting list “due to massive demand”. I was number 194,276 in line, apparently. Which, I’m sure, is a very precise number and not something they just pulled out of the air.It is unclear how many people were actually successful at getting on Truth Social – although the Guardian has reported that at least one Catholic priest managed to join. The fact that you, apparently, needed God on your side to secure an account wasn’t the only issue with the launch: the app has also run into potential legal trouble. It turns out Truth Social may not have just taken inspiration from Twitter, the app’s logo looks suspiciously like that of a British solar power startup called Trailar. “Great to see Donald Trump supporting a growing sustainability business!” Trailar tweeted on Monday. “Maybe ask next time?”If Trump’s new app failed to successfully launch on time, it would hardly be the surprise of the century. The last time he made a lot of noise about launching a new media platform, it turned out to be an underwhelming blog, which shuttered after just a few weeks. It’s not as if Trump put a technological genius in charge of Truth Social: Devin Nunes, head honcho at the app’s parent company, Trump Media & Technology Group (TMTG), may be most famous for the fact that he once unsuccessfully sued a cow.In 2019, Nunes, who used to be a Republican congressman, filed a $250m lawsuit against Twitter and two parody Twitter accounts: one was called “Devin Nunes’ Mom” and one was called “Devin Nunes’ Cow”. This is no laughing matter, I’ll have you know. The cow was very mean to him: it called the politician a “treasonous cowpoke” whose “boots are full of manure”. It was all very hard for the poor man, whose lawsuit claimed that the parody accounts subjected him to a “defamation campaign of stunning breadth and scope, one that no human being should ever have to bear and suffer in their whole life”.Nunes doesn’t just have beef with cows, by the way. He’s a big fan of suing anyone who says anything mean to him, and has launched defamation lawsuits against a number of journalists. He managed to juggle all these lawsuits with his political career for a while but, in December, announced he was leaving Congress to join TMTG. “The time has come to reopen the internet and allow for the free flow of ideas and expression without censorship,” he proclaimed. Unless cows are involved, obviously. No free speech or free flow of ideas for cows! Or pesky journalists. Or anyone who says anything unflattering, if we’re being honest.Truth Social’s marketing material talks about welcoming diverse opinions but the app’s terms and conditions are rather more restrictive. Under “prohibited activities”, the rules state that users of the site agree not to “disparage, tarnish, or otherwise harm, in our opinion, us and/or the Site”.A cynic might wonder whether the fact that you are not allowed to say mean things about Trump on his app may factor in why Melania doesn’t appear to be a big fan of her husband’s latest venture. A couple of weeks ago, you see, the former first lady entered into a “special arrangement” to share “exclusive communications” with the conservative social media app Parler. Why would she announce an exclusive relationship with a direct competitor to Truth Social shortly before it launched ? I’m not even going to begin to speculate. The truth is out there, but there’s a very long waiting list to get to it.
      Arwa Mahdawi is a Guardian columnist
      TopicsDonald TrumpOpinionUS politicsSocial mediaDigital mediaInternetcommentReuse this content More

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      Trump Truth Social app will be fully operational by end of March, Nunes says

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      Trump Truth Social app will be fully operational by end of March, Nunes saysApple App Store lists rightwing Twitter alternative but ex-congressman tapped to lead company indicates slow rollout Donald Trump’s rightwing riposte to Twitter – his new social media app Truth Social – is supposed to launch on Monday. But the rollout of what the former president hopes will be the start of a new media empire continues to be shrouded in confusion and secrecy.Tim Scott, only Black Senate Republican, hints he could be Trump running mateRead moreDevin Nunes, the former Republican congressman and Trump loyalist who heads Trump Media & Technology Group (TMTG), told Fox News on Sunday Truth Social would make its debut on the Apple App Store this week. The app is featured on the store, with the notice “Expected Feb 21”.But the launch has been beset with delays. On the Fox News show Sunday Morning Futures, Nunes indicated that a full service was still weeks away.“Our goal is, I think we’re going to hit it, I think by the end of March we’re going to be fully operational at least within the United States,” he said.Truth Social is Trump’s answer to having been permanently thrown off Twitter after the company ruled that the then president’s tweets leading up to the US Capitol attack on January 6 2021 violated its policy against glorification of violence. The decision cut Trump off from direct contact with almost 90m followers.Facebook has also suspended Trump for comments inciting violence at the Capitol, but has left open the possibility of a return.Glimpses of what Truth Social will look like have been given in the past few days, prompting the observation that it looks remarkably similar to Twitter. Instead of blue ticks to denote verified accounts, it will use red ticks.Trump’s eldest son, Donald Jr, tweeted a screenshot of his father’s first post on Truth Social, which said: “Get ready! Your favorite President will see you soon!”The remark was much less memorable than the fact that the Truth Social screenshot and Donald Jr’s actual tweet looked virtually identical.Truth Social describes itself as a “big tent” social media platform “that encourages an open, free, and honest global conversation without discriminating against political ideology”.But given the initial teething problems of the launch, the former president could find it difficult to fill the hole in his public profile left by his banishment from established social media.Twitter records more than 200 million daily active users and Facebook almost 2 billion. By contrast Gettr, a social media outlet set up by Jason Miller, a former Trump adviser, claims 4 million users on average per month.Gettr is part of a growing number of social media start-ups vying to take on tech giants they accuse of censoring rightwing ideology. Gettr, Parler and Gab all present as rightwing alternatives to Twitter.Rumble is a video platform that sets itself up as conservative competition to YouTube. The company has said it will be providing video on the Truth Social app.The proliferation of rightwing social media sites, despite their relatively small reach compared with Silicon Valley giants, is prompting concern about their political impact.Observers have questioned whether the start-ups, which present themselves as forums for open untrammeled discussion, will act as breeding grounds for misinformation on subjects such as vaccinations, the climate crisis and election integrity.Truth Social has promised to ensure that its contents is “family friendly” and has reportedly entered a partnership with a San Francisco company, Hive, which will moderate posts using cloud-based artificial intelligence.Even the new app’s name is likely to be controversial, given Trump’s legendary struggles with veracity. The Washington Post calculated that in the four years of his presidency, the man now behind Truth Social made 30,573 false or misleading claims.TopicsDonald TrumpSocial mediaDigital mediaInternetUS politicsRepublicansnewsReuse this content More

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      Trump’s social media platform hits roadblocks as major political battle looms

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      Trump’s social media platform hits roadblocks as major political battle looms‘Truth Social’ purportedly plans to challenge Twitter and Facebook, platforms that have banned or curbed the ex-president Donald Trump’s plan to launch “Truth Social”, a special purpose acquisitions backed social media company, early next year may have hit a roadblock after US regulators issued a request for information on the deal on Monday.The request from the SEC and the Financial Industry Regulatory Authority for information from Digital World Acquisition Corp (DWAC), a blank-check SPAC that is set to merge with Trump Media & Technology Group, comes as a powerful Republican congressman, Devin Nunes, announced he was stepping out of politics to join the Trump media venture as CEO.The twin developments set the stage for a major political battle over Truth Social, a platform that purportedly plans to challenge Twitter and Facebook, social platforms that have banned or curbed the former president over his involvement in stoking the 6 January Capitol riot.The request for information relates to DWAC board meetings, policies about stock trading, the identities of certain investors and details of communications between DWAC and Trump’s social media firm. It comes three weeks after Democratic Senator Elizabeth Warren asked the SEC to investigate possible securities violations at the company.Warren quoted news reports that said DWAC “may have committed securities violations by holding private and undisclosed discussions about the merger as early as May 2021, while omitting this information in [SEC] filing and other public statements.”But investigations into the Trump project appear to predate Warren’s request.“According to the SEC’s request, the investigation does not mean that the SEC has concluded that anyone violated the law or that the SEC has a negative opinion of DWAC or any person, event, or security,” DWAC said in a statement.Last week, Reuters reported that Trump’s new company is trying to raise up to $1bn by selling shares to hedge funds and family offices at a price higher than the SPAC pre-merger valuation of $10 a share.It also comes as the launch of the Trump media venture failed to meet a November deadline to release an invitation-only beta version of the platform.In October, soon after the deal was announced, shares in DWAC soared by more than 1,200%, suggesting the implied value of the enterprise could reach $8.2bn. Trading in the company was halted 12 times as Trump fans pumped the stock on Reddit and StockTwits, pushing Trump’s 58% stake in the combined TMT-DWAC company to $4.8bn.DWAC shares were trading at $43.19 per share on Monday morning, down almost 3% on news of the filing, even as equity markets broadly were higher.According to a press release from Trump Media & Technology, the media operation will begin operations in the first quarter of next year, with Truth Social launching ahead of the 2022 midterm election and a potential subscription video on-demand service coming later.Milos Vulanovic, an expert in SPAC deals at the Edhec Business School in Nice, France, told the Guardian that Trump’s politically oriented media venture could bring “new investors who may not fully understand how SPACs work” into the market. “I don’t see why Trump-sponsored media couldn’t take 10% of the social media market and make huge money for Trump and his investors.”TopicsDonald TrumpSocial mediaDigital mediaUS politicsnewsReuse this content More