Matt Hancock has been told care workers need more than “a pat on the head” after offering employees across the sector a “new brand” on par with the NHS as a way to mitigate the strain of the Covid-19 coronavirus.
As part of a new range of policies aimed at supporting care workers during the coronavirus crisis – including Covid-19 testing for both service users and staff, and access to protective equipment – Mr Hancock also unveiled a “new brand” for social care across the UK.
Referring to a lapel pin with the word “CARE” on it, which he said the government intended to make available to workers across the country, he said: “This badge will be a badge of honour in a very real sense, allowing social care staff proudly and publicly to identify themselves, just like NHS staff do with that famous blue and white logo.
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“I know that many businesses will want to offer the same recognition and benefits as they do wonderfully to the NHS.”
However officials from charities, unions and the world of politics have all hit out at the scheme, saying the minister would do better to ensure higher wages and more protective equipment for staff.
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A man walks down a deserted Camden High Street
Photos Angela Christofilou
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Goodge Street Station is one of the many stations closed to help reduce the spread
Angela Christofilou
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An empty street in the heart of Chinatown
Angela Christofilou
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People in masks in Chinatown a day after the lockdown
Angela Christofilou
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A near-empty Piccadilly Circus during the first week of lockdown
Angela Christofilou
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Sonja, my neighbour, who I photographed while taking a short walk. It was nice to briefly chat even from a distance
Angela Christofilou
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A couple sit on the empty steps of the statue Eros in Piccadilly Circus
Angela Christofilou
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Making sure I stay two-meters apart – D’Arblay Street, Soho
Angela Christofilou
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A mannequin behind a shop window. UK stores have closed until further notice
Angela Christofilou
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A notice displayed on a shop window in Camden
Angela Christofilou
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As part of the lockdown, all non-essential shops have been ordered to close.Image from Camden High Street
Angela Christofilou
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A skateboarder wearing a mask utilises his exercise allowance in the Camden area
Angela Christofilou
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Communities have been coming together in a time of need
Angela Christofilou
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A woman stands alone in a deserted Oxford Street. Up until a few weeks ago, on average, half a million people visited the street per day
Angela Christofilou
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A couple walk hand in hand down a street in Soho, a day before the stricter lockdown was announced
Angela Christofilou
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During the first week of March, shoppers focused on stockpiling necessities ahead of a countrywide lockdown
Angela Christofilou
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Many supermarkers are operating a queuing system to make sure only a limited amount of customers are allowed in at anyone time
Angela Christofilou
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‘Stay Safe’ – Curzon cinemas are temporarily closed under the new measures
Angela Christofilou
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Pubs, restaurants and bars were ordered to shut as part of the lockdown
Angela Christofilou
![Camden High Street](https://static.independent.co.uk/s3fs-public/thumbnails/image/2020/04/03/13/London-lockdown-11.jpg)
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There are fears that coronavirus could lead to permanent closure of struggling shops
Angela Christofilou
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Camden Town is eerily silent on a normal working day
Angela Christofilou
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Shops and supermarkets ran out of hand sanitisers in the first week of the lockdown. As we approach the end of the second week most shops now have started to stock up
Angela Christofilou
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Empty streets around Soho
Angela Christofilou
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A noticeboard on Camden High Street urges the public to stay at home
Angela Christofilou
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Camden High Street, one of London’s busiest tourist streets turns quiet
Angela Christofilou
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Thriller Live confirmed its West End run ended in the wake of the coronavirus outbreak
Angela Christofilou
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Empty and eerie Soho streets after stricter rules on social distancing announced
Angela Christofilou
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A woman pauses for a cigarette on Hanway Street, behind Tottenham Court Road
Angela Christofilou
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A man steps outside onto Hanway Street, that sits behind what is usually a bustling retail hub
Angela Christofilou
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A man walks down a deserted Camden High Street
Photos Angela Christofilou
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Goodge Street Station is one of the many stations closed to help reduce the spread
Angela Christofilou
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An empty street in the heart of Chinatown
Angela Christofilou
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People in masks in Chinatown a day after the lockdown
Angela Christofilou
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A near-empty Piccadilly Circus during the first week of lockdown
Angela Christofilou
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Sonja, my neighbour, who I photographed while taking a short walk. It was nice to briefly chat even from a distance
Angela Christofilou
![](https://static.independent.co.uk/s3fs-public/thumbnails/image/2020/04/03/13/London-lockdown-14.jpg)
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A couple sit on the empty steps of the statue Eros in Piccadilly Circus
Angela Christofilou
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Making sure I stay two-meters apart – D’Arblay Street, Soho
Angela Christofilou
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A mannequin behind a shop window. UK stores have closed until further notice
Angela Christofilou
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A notice displayed on a shop window in Camden
Angela Christofilou
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As part of the lockdown, all non-essential shops have been ordered to close.Image from Camden High Street
Angela Christofilou
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A skateboarder wearing a mask utilises his exercise allowance in the Camden area
Angela Christofilou
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Communities have been coming together in a time of need
Angela Christofilou
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A woman stands alone in a deserted Oxford Street. Up until a few weeks ago, on average, half a million people visited the street per day
Angela Christofilou
![](https://static.independent.co.uk/s3fs-public/thumbnails/image/2020/04/03/13/London-lockdown-27.jpg)
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A couple walk hand in hand down a street in Soho, a day before the stricter lockdown was announced
Angela Christofilou
![](https://static.independent.co.uk/s3fs-public/thumbnails/image/2020/04/03/13/London-lockdown-15.jpg)
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During the first week of March, shoppers focused on stockpiling necessities ahead of a countrywide lockdown
Angela Christofilou
![](https://static.independent.co.uk/s3fs-public/thumbnails/image/2020/04/03/13/London-lockdown-16.jpg)
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Many supermarkers are operating a queuing system to make sure only a limited amount of customers are allowed in at anyone time
Angela Christofilou
![](https://static.independent.co.uk/s3fs-public/thumbnails/image/2020/04/03/13/London-lockdown-26.jpg)
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‘Stay Safe’ – Curzon cinemas are temporarily closed under the new measures
Angela Christofilou
![](https://static.independent.co.uk/s3fs-public/thumbnails/image/2020/04/03/13/London-lockdown-7.jpg)
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Pubs, restaurants and bars were ordered to shut as part of the lockdown
Angela Christofilou
![Camden High Street](https://static.independent.co.uk/s3fs-public/thumbnails/image/2020/04/03/13/London-lockdown-11.jpg)
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There are fears that coronavirus could lead to permanent closure of struggling shops
Angela Christofilou
![](https://static.independent.co.uk/s3fs-public/thumbnails/image/2020/04/03/13/London-lockdown-12.jpg)
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Camden Town is eerily silent on a normal working day
Angela Christofilou
![](https://static.independent.co.uk/s3fs-public/thumbnails/image/2020/04/03/13/London-lockdown-18.jpg)
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Shops and supermarkets ran out of hand sanitisers in the first week of the lockdown. As we approach the end of the second week most shops now have started to stock up
Angela Christofilou
![](https://static.independent.co.uk/s3fs-public/thumbnails/image/2020/04/03/13/London-lockdown-19.jpg)
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Empty streets around Soho
Angela Christofilou
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A noticeboard on Camden High Street urges the public to stay at home
Angela Christofilou
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Camden High Street, one of London’s busiest tourist streets turns quiet
Angela Christofilou
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Thriller Live confirmed its West End run ended in the wake of the coronavirus outbreak
Angela Christofilou
![](https://static.independent.co.uk/s3fs-public/thumbnails/image/2020/04/03/13/London-lockdown-13.jpg)
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Empty and eerie Soho streets after stricter rules on social distancing announced
Angela Christofilou
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A woman pauses for a cigarette on Hanway Street, behind Tottenham Court Road
Angela Christofilou
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A man steps outside onto Hanway Street, that sits behind what is usually a bustling retail hub
Angela Christofilou
Rehana Azam, national officer of the GMB union, said care workers “need more than a badge and a pat on their head to define their precious role in society”.
“They need the protective equipment and testing on the frontline now to protect their lives. Ministers should be moving mountains to support our care sector to get the kit workers need available where and when they need it,” she added.
Meanwhile Edel Harris, CEO of the learning disability charity Mencap, said that beyond “well-meaning gestures”, the sector “would much prefer to see funds available so that the hard working frontline social care workforce can be given a pay rise on a par with the NHS to really value the incredible work they do”.
Opposition politicians were also quick to criticise the measure. Andy Burnham, Labour mayor of Greater Manchester, tweeted in response: “Of all the things that long-suffering social care staff in England most need, I would put a badge close to the bottom of the list”, while MP Barbara Keeley wrote: “A badge for social care staff? They need PPE, testing, decent pay and conditions and proper recognition of the vital role they do. But a badge?”
Questions have also been raised over how new the policy is. The pin, worn by the health secretary during his press conference, was first rolled out by independent care home body Care England in June last year to similarly galvanise the sector.
Plans for the care sector set out by Mr Hancock also include strengthening recruitment efforts to get tens of thousands of more staff into the profession, with the government offering to pay for initial induction training.
“Everyone knows the job isn’t easy, whether supporting people of working age, who are some of the most vulnerable in society, or supporting people and their families with dignity at the end of their lives, but I know what a fulfilling profession it is and I know that many will answer our call,” he added.