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    Will Francis Ford Coppola’s “Megalopolis” Flop?

    Mr. Coppola has spent $120 million on his new movie, “Megalopolis.” Most box office analysts predict that he’ll get far less in return.Lionsgate executives say they have done all they can. They’ve booked 1,700 theaters, deployed guerrilla marketers to college campuses and pushed to flip negative reviews to their advantage. They have tied the film’s themes to the presidential race in TV ads.And now it is up to moviegoers. Will people plunk down dollars and turn Francis Ford Coppola’s majestically bonkers “Megalopolis” into an against-all-odds success when it arrives on Friday?Or will the $120 million epic — in keeping with months of negative prerelease headlines — go down as a hall-of-fame flop?Most box office analysts are predicting disaster. “Megalopolis” could arrive to as little as $5 million in weekend ticket sales in North America, according to surveys that track audience interest. Ticket sales are split roughly 50-50 with theater owners.But there are glimmers of hope. The film received a 10-minute standing ovation when it premiered at the Cannes Film Festival in May. On Monday, Lionsgate, which is distributing and marketing “Megalopolis” for a fee, staged a preview at IMAX theaters across the country, selling out locations in New York, California, Massachusetts, Utah and Florida. The stunt was an effort to position what is essentially a big-budget art film as a broad-audience blockbuster.“We want everyone to come,” Mr. Coppola, 85, said during a Q. and A. that was part of the IMAX event, clasping his hands together in simulated prayer.We are having trouble retrieving the article content.Please enable JavaScript in your browser settings.Thank you for your patience while we verify access. If you are in Reader mode please exit and log into your Times account, or subscribe for all of The Times.Thank you for your patience while we verify access.Already a subscriber? Log in.Want all of The Times? Subscribe. More

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    A Bargain at the Opera: Philadelphia Offers All Seats for as Low as $11

    Seeking new audiences, Opera Philadelphia is putting in place a pay-what-you-can model, one of the first of its kind by a major opera company.In Philadelphia, a night at the opera may now be cheaper than going to the movies.Opera Philadelphia, a company with a reputation for innovation and ambition, announced on Tuesday that it was putting in place a pay-what-you-can model for the 2024-25 season, with all tickets for all performances starting at $11. The initiative, which the company calls Pick Your Price, is aimed at attracting new audiences.“People want to go to the opera, but it’s expensive,” said Anthony Roth Costanzo, the celebrated American countertenor who became the company’s general director and president in June. “Our goal is to bring opera to more people and bring more people to the opera.”It immediately proved popular. On Tuesday, the day the initiative was announced, Opera Philadelphia said it sold more than 2,200 tickets for the coming season, compared with about 20 the day before. The tickets were originally priced at $26 to $300.High ticket prices have long been a barrier to audiences, and especially to newcomers. In recent years a number of performing arts groups, including Lincoln Center, the Chicago Sinfonietta and Ars Nova, the Off Broadway incubator, have experimented with pay-what-you-can approaches. Other opera companies have experimented with discounts, including rush tickets and deals offered to young people. But Opera Philadelphia’s approach was one of the boldest yet.Its website explains that all tickets start at $11 but that people will be given the option of choosing to pay much more, including the standard price.Like many nonprofit performing arts organizations, Opera Philadelphia gets much more of its revenue from philanthropy than through ticket sales. Radically lowering the prices could encourage more donations, which will no longer risk being seen as subsidizing an expensive art form that is out of reach for many people. And Costanzo said that the new model would allow the company to concentrate more on staging interesting works, and less on worrying about ticket sales.We are having trouble retrieving the article content.Please enable JavaScript in your browser settings.Thank you for your patience while we verify access. If you are in Reader mode please exit and log into your Times account, or subscribe for all of The Times.Thank you for your patience while we verify access.Already a subscriber? Log in.Want all of The Times? Subscribe. More

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    ‘Alien: Romulus’ Solidifies Disney’s Box Office Rebound

    After struggling in recent years, Hollywood’s biggest movie company has now delivered four hits in a row, dominating the summer with a 42 percent market share.“Alien: Romulus” was on pace to collect at least $40 million at theaters in the United States and Canada over the weekend, a strong total that solidified a turnaround at Disney’s movie division.Disney’s seven movie factories — Marvel, Lucasfilm, Pixar, 20th Century, Searchlight Pictures, Disney Animation and Walt Disney Pictures — began to break down in 2021. They had been pushed too hard to make content for Disney’s streaming service. The pandemic added difficulties, resulting in a string of failures like “Jungle Cruise,” “Strange World,” “Lightyear,” “Haunted Mansion,” “Indiana Jones and the Dial of Destiny,” “Nightmare Alley,” “The Marvels” and “Wish.”Investors grew increasingly agitated, putting Robert A. Iger, Disney’s chief executive, and Alan Bergman, Disney’s top movie executive, under extreme pressure to deliver improved results. Movies carry unusual weight at the Walt Disney Company, which relies on them for much more than ticket revenue. At Disney, movies also power a vast consumer products division and underpin theme park attractions.It certainly appears that Disney has regained its box office footing. So far this summer (from May 1 to Sunday), Disney films have accounted for 42 percent of total ticket sales in the United States and Canada, according to Box Office Mojo, a film database. Last summer, Disney had about a 27 percent market share.Alan Bergman, co-chairman of Disney Entertainment, oversees seven movie studios, including Marvel and Pixar.Ronda Churchill/Agence France-Presse — Getty ImagesWith the successful release of “Alien: Romulus” (20th Century), the company has now delivered four consecutive hits. In May, Disney rolled out “Kingdom of the Planet of the Apes,” a 20th Century movie that cost about $160 million to make and collected nearly $400 million worldwide. “Inside Out 2” (Pixar) arrived in June and has taken in $1.6 billion worldwide. In July, “Deadpool & Wolverine” (Marvel) set a record for the largest R-rated opening in Hollywood history, and has gone on to sell $1.1 billion in tickets.We are having trouble retrieving the article content.Please enable JavaScript in your browser settings.Thank you for your patience while we verify access. If you are in Reader mode please exit and log into your Times account, or subscribe for all of The Times.Thank you for your patience while we verify access.Already a subscriber? Log in.Want all of The Times? Subscribe. More

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    ‘It Ends With Us’ Soars at the Box Office

    The film, which cost $25 million to make, is on track to earn at least $45 million in North America on its opening weekend, analysts say.Colleen Hoover’s book “It Ends With Us” has been a fixture on the best-seller list for years. And now, the movie adaptation has become a smash at the box office. The $25 million film from Sony Pictures is on track to earn at least $45 million in the United States and Canada, box office analysts say.Starring Blake Lively, the romance is based on Ms. Hoover’s most popular book — one that was initially released in 2016 but reappeared on the best-seller list in the midst of the pandemic in 2021 and has since spent some 140 weeks there. Buoyed by TikTok, the book, about a complicated love triangle with undertones of domestic violence, has sold 8 million copies and found fans worldwide.The low-budget film comes at a time when there has been little in the marketplace geared to women, in contrast with last summer when “Barbie” earned $1.4 billion worldwide and became the highest-grossing film of the year. Sony took advantage of this dearth in the marketplace with a potent social media campaign that featured Ms. Lively, guest appearances by her husband, Ryan Reynolds, and the help of her friend Taylor Swift, who contributed the song “My Tears Ricochet” to the film and the trailer.On Friday alone, the PG-13 rated film earned $24 million as audiences tuned in to see Ms. Lively play a florist with a challenging past who falls for a sexy, abusive neurosurgeon played by Justin Baldoni, who also directed the film.The film’s performance is a welcome boost for the box office, which is still down some 15 percent since last year at this time.“Pure romance is not a big performer at the box office, but occasionally the right story based on the right book comes along, and with a well-cast female lead the movie catches fire,” said David A. Gross, a film consultant who publishes a newsletter on box office numbers. “That’s happening here.”Reviews have been middling. The New York Times called it “fitfully diverting, at times touching, often ridiculous and, at 2 hours and 10 minutes, almost offensively long.” Yet audiences are giving it high marks. The Rotten Tomatoes audience score is hovering at 94 percent positive and the exit score, as recorded by tracking service CinemaScore, is A-.The film will just miss the No. 1 slot for the weekend with Mr. Reynolds’s hit, “Deadpool vs. Wolverine,” holding on for its third frame. The Marvel movie will soon cross the $500 million threshold.Things weren’t as rosy for the Lionsgate adaptation of the video game “Borderlands,” which despite the star power of Cate Blanchett, Kevin Hart and Jack Black will probably only gross in the single digits. It was a total misfire for the $115 million sci-fi comedy from the director Eli Roth. More

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    ‘Furiosa’ Is a Memorial Day Weekend Box Office Dud

    Memorial Day weekend ticket sales in North America are expected to total $125 million, down 40 percent from last year.Hollywood expected “Furiosa: A Mad Max Saga” to scorch the box office over the holiday weekend. Instead, the big-budget Warner Bros. prequel iced it over.“Furiosa,” which cost $168 million to make, not including tens of millions of dollars in marketing costs, collected an estimated $25.6 million in the United States and Canada from Thursday night to Sunday. Box office analysts expected the film to take in about $5.4 million on Monday, for a holiday-weekend total of $31 million.That would be the worst Memorial Day weekend result in 43 years after adjusting for inflation — ever since “Bustin’ Loose,” a comedic drama starring Richard Pryor, collected $24 million in 1981. (Box office records exclude 2020, when most theaters were closed because of the coronavirus pandemic.)The franchise’s previous chapter, “Mad Max: Fury Road,” took in $45.4 million in 2015, or roughly $61 million in today’s dollars — and that was without the benefit of a holiday weekend.Hollywood had high expectations for “Furiosa,” which Warner Bros. premiered at the Cannes Film Festival; the movie received exceptional reviews. On Sunday, however, it was unclear whether “Furiosa” would manage even first place at the box office. Analysts said the poorly reviewed “Garfield” (Sony), which cost $60 million to make, could inch ahead. It could also be a tie.Sony declared victory, saying it expected “Garfield,” produced and financed by Alcon Entertainment, to be No. 1, with $31.8 million in ticket sales. “With summer holidays beginning this week, the film is well-positioned for a long theatrical run,” Sony said, adding that it had successfully “relaunched” the lasagna-loving character as a movie franchise.We are having trouble retrieving the article content.Please enable JavaScript in your browser settings.Thank you for your patience while we verify access. If you are in Reader mode please exit and log into your Times account, or subscribe for all of The Times.Thank you for your patience while we verify access.Already a subscriber? Log in.Want all of The Times? Subscribe. More

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    ‘Civil War’ Is No. 1 at Box Office

    Alex Garland’s movie, starring Kirsten Dunst, surpassed “Godzilla x Kong,” with an estimated $25.7 million in North American ticket sales on its first weekend.Hollywood executives — not all, but most — have insisted for years that uncomfortable, thought-provoking, original movies can no longer attract big audiences at the box office.Moviegoers continue to bust that myth.Alex Garland’s dystopian “Civil War,” set in a near-immediate future when the United States is at war with itself, sold an estimated $25.7 million in tickets at North American theaters, enough to make the film a strong No. 1, surpassing the monsters sequel “Godzilla x Kong: The New Empire.” Ticket sales for “Civil War” exceeded the prerelease expectations of some box office analysts by roughly 30 percent. IMAX screenings provided nearly 50 percent of the “Civil War” gross.More than 70 percent of the total audience was male, according to exit-polling services. PostTrak, one of those firms, said that people with “liberal” or “moderate” political views attended most heavily.“Civil War,” starring Kirsten Dunst as a journalist on a military embed, became the latest example of ticket buyers breaking with Hollywood’s conventional wisdom about what types of films are likely to pop at the box office. Christopher Nolan’s “Oppenheimer,” a three-hour period drama about a physicist, took in $968 million, wildly surpassing studio expectations. “Poor Things” collected $117 million, a solid total for a surreal art film.Garland (“Ex Machina”) wrote and directed “Civil War,” which gave A24, the specialty film company, its first No. 1 opening. (A24 was founded in New York in 2012.) The movie also cost more to make than any A24 movie to date: at least $50 million, not including tens of millions of dollars in marketing.The R-rated film benefited from a savvy release date — a time when Americans, sharply divided, are paying attention to the coming presidential election but are not yet completely worn out by it — and a marketing campaign that positioned the story as more of an action thriller than a gritty exploration of the frightening but not unthinkable.“Dystopian thrillers are generally set in futuristic worlds that look very different from contemporary life,” David A. Gross, a film consultant who publishes a newsletter on box office numbers, said in an email. “They use a lot of special effects and science fiction to tell their stories. ‘Civil War’ is doing the opposite: It looks like right now.”That storytelling choice, he added, “is bending the genre into something contemporary and relatable. The story is not directly partisan, but it’s provoking partisan feelings. It’s a fine balance to strike. Audiences are emotionally engaged, and that’s impressive.” More

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    Audience Snapshot: Four Years After Shutdown, a Mixed Recovery

    Covid brought live performance to a halt. Now the audience for pop concerts and sporting events has roared back, while attendance on Broadway and at some major museums is still down.It was four years ago — on March 12, 2020 — that the coronavirus brought the curtain down on Broadway for what was initially supposed to be a monthlong shutdown, but which wound up lasting a year and a half.The pandemic brought live events and big gatherings to a halt, silencing orchestras, shutting museums and movie theaters and leaving sports teams playing to empty stadiums dotted with cardboard cutouts.Now, four years later, audiences are coming back, but the recovery has been uneven. Here is a snapshot of where things stand now:Broadway audiences are still down 17 percent from prepandemic levels.On Broadway, overall attendance is still down about 17 percent: 9.3 million seats have been filled in the current season as of March 3, down from 11.1 million at the same point in 2020. Box office grosses are down, too: Broadway shows have grossed $1.2 billion so far this season, 14 percent below the level in early March of 2020.Broadway has always had more flops than successes, and the post-pandemic period has been challenging for producers and investors, especially those involved in new musicals. Three pop productions that have opened since the pandemic — “Six,” about the wives of King Henry VIII, “MJ,” about Michael Jackson and “& Juliet,” which imagines an alternate history for Shakespeare’s tragic heroine — are ongoing hits, but far more musicals have flamed out. The industry is looking with some trepidation toward next month, when a large crop of new shows is set to open.Many nonprofit theaters around the country are also struggling — attracting fewer subscribers and producing fewer shows — and some have closed. One bright spot has been the touring Broadway market, which has been booming.— More

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    ‘Barbenheimer,’ and an Early Start, Boost Oscar Ratings to 4-Year High

    ABC’s telecast of the 96th Academy Awards on Sunday drew 19.5 million viewers, according to Nielsen.The comeback of live event TV continues.ABC’s telecast of the 96th Academy Awards on Sunday drew 19.5 million viewers, hitting a four-year viewership high, according to Nielsen. The live TV audience was up from last year’s 18.8 million, the third consecutive year that Oscar viewership has grown.The ratings report will prompt cheers at ABC and the academy, which bumped the start of the venerable awards ceremony to 7 p.m. Eastern, an hour earlier than usual, in the hopes that more viewers would stick around through the final categories.That approach appeared to pay dividends, as did the numerous nominations for the big box office hits “Barbie” and “Oppenheimer” — a change from recent years when more obscure films dominated the ceremony. Jimmy Kimmel also received warm reviews in his fourth outing as host, leaving him one away from matching another late-night star who moonlighted at the Oscars, Johnny Carson.Nielsen said that Sunday’s Oscars were the most-watched network awards show since February 2020, extending a recent trend where viewer interest has perked up for the kind of mass cultural events that struggled during the pandemic.In February, 16.9 million people watched the Grammy Awards, a 34 percent increase from last year. Viewership of the Golden Globes in January rose 50 percent compared with a year ago. The Super Bowl between the Kansas City Chiefs and the San Francisco 49ers beat ratings records with an audience of 123.7 million. Even ratings for the 2023 Tony Awards, traditionally the least-viewed of the “EGOT” quartet, rose modestly.At Sunday’s Oscars, Billie Eilish sang her pop ballad “What Am I Made For?” and Ryan Gosling delivered a cheeky yet dedicated performance of “I’m Just Ken.” The choreography, which drew on Busby Berkeley films and the Marilyn Monroe musical “Gentlemen Prefer Blondes,” was complemented by a cameo by the thrash-rock guitarist Slash and a bevy of supporting Kens from “Barbie,” including Simu Liu.ABC, which has the broadcast rights to the Oscars through 2028, said that it had sold out its advertising inventory for Sunday’s event. The network did not share prices, but advertising executives said ABC had charged $1.7 million to $2.2 million for a 30-second spot, up slightly from last year. Some of the ads turned up in the broadcast itself, like a plug for Don Julio tequila, in which Guillermo Rodriguez, a Kimmel sidekick, offered the beverage to celebrities in the audience.In 2021, for a stripped-down pandemic Oscars held in a Los Angeles train station, only 10.4 million people tuned in. Viewership rose in 2022 to 16.6 million people, in part because of the bizarre spectacle of Will Smith slapping Chris Rock.Still, there is no question that TV viewing habits have changed. Before 2018, the Oscars telecast had never dropped below 32 million viewers. More