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    Republican Group Running Anti-Trump Ads Finds Little Is Working

    With over 40 ads and $6 million spent, a group tied to the Club for Growth is no closer to an answer, a memo to donors says. Some ads even gave Donald Trump a boost.A well-funded group of anti-Trump conservatives has sent its donors a remarkably candid memo that reveals how resilient former President Donald J. Trump has been against millions of dollars of negative ads the group deployed against him in two early-voting states.The political action committee, called Win It Back, has close ties to the influential fiscally conservative group Club for Growth. It has already spent more than $4 million trying to lower Mr. Trump’s support among Republican voters in Iowa and nearly $2 million more trying to damage him in South Carolina.But in the memo — dated Thursday and obtained by The New York Times — the head of Win It Back PAC, David McIntosh, acknowledges to donors that after extensive testing of more than 40 anti-Trump television ads, “all attempts to undermine his conservative credentials on specific issues were ineffective.”The memo will provide little reassurance to the rest of the field of Mr. Trump’s Republican rivals that there is any elusive message out there that can work to deflate his support.“Even when you show video to Republican primary voters — with complete context — of President Trump saying something otherwise objectionable to primary voters, they find a way to rationalize and dismiss it,” Mr. McIntosh states in the “key learnings” section of the memo.“Every traditional postproduction ad attacking President Trump either backfired or produced no impact on his ballot support and favorability,” Mr. McIntosh adds. “This includes ads that primarily feature video of him saying liberal or stupid comments from his own mouth.”For the polling underpinning its analysis, Win It Back used WPA Intelligence — a firm that also works for the super PAC supporting Mr. Trump’s chief rival in the race for the presidential nomination, Gov. Ron DeSantis of Florida.Examples of “failed” ads cited in the memo included attacks on Mr. Trump’s “handling of the pandemic, promotion of vaccines, praise of Dr. Fauci, insane government spending, failure to build the wall, recent attacks on pro-life legislation, refusal to fight woke issues, openness to gun control, and many others.” (Dr. Anthony S. Fauci led the national response to the Covid pandemic.)The list of failed attacks is notable because it includes many of the arguments that Mr. DeSantis has tried against Mr. Trump. The former president leads Mr. DeSantis by more than 40 points in national polls and by around 30 points in Iowa, where Mr. DeSantis’s team believes he has the best shot of defeating Mr. Trump.Mr. McIntosh, a former Indiana congressman who co-founded the Club for Growth and the Federalist Society, makes it clear in the memo that any anti-Trump messages need to be delivered with kid gloves. That might explain why Mr. DeSantis’s super PAC, Never Back Down, has treated Mr. Trump gingerly, even in ads meant to contrast his character and his record unfavorably against Mr. DeSantis’s accomplishments.“Broadly acceptable messages against President Trump with Republican primary voters that do not produce a meaningful backlash include sharing concerns about his ability to beat President Biden, expressions of Trump fatigue due to the distractions he creates and the polarization of the country, as well as his pattern of attacking conservative leaders for self-interested reasons,” Mr. McIntosh writes in the memo.“It is essential to disarm the viewer at the opening of the ad by establishing that the person being interviewed on camera is a Republican who previously supported President Trump,” he adds, “otherwise, the viewer will automatically put their guard up, assuming the messenger is just another Trump-hater whose opinion should be summarily dismissed.”The polling conducted for Win It Back showed diminishing returns for the anti-Trump messaging and emphasized that Mr. Trump benefited from the fact that his rivals were still dividing up the non-Trump vote.In Iowa, Win It Back observed that in the areas where it ran ads, Mr. Trump’s likely share of the Republican vote fell by four percentage points. In the areas where the group did not advertise, Mr. Trump’s support grew by five points.Mr. DeSantis has made his handling of the pandemic a centerpiece of his campaign. But the analysis suggests that this strategy leads to a dead end.The memo says this of Win It Back’s most promising pandemic-themed ad: “This ad was our best creative on the pandemic and vaccines that we tested in focus group settings, but it still produced a backlash in our online randomized controlled experiment — improving President Trump’s ballot support by four points and net favorability by 11 points.”Win It Back did not bother running ads focused on Mr. Trump as an instigator of political violence or as a threat to democracy. The group tested in a focus group and online panel an ad called “Risk,” narrated by former Representative Liz Cheney, that focused on Mr. Trump’s actions on Jan. 6, 2021. But the group found that the Cheney ad helped Mr. Trump with the Republican voters, according to Mr. McIntosh.In a section of the memo titled “next steps,” Mr. McIntosh concludes, “We plan to continue developing and testing ads to deploy when there are signs of consolidation.” More

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    Eyeing DeSantis, Trump Readies for a Long Primary Battle

    Donald Trump basked in affection from activists at CPAC on Saturday. But his campaign is preparing for an ugly, protracted primary fight for the nomination — and pledging even an indictment would not stop him.OXON HILL, Md. — Inside the MAGA-clad corridors of this week’s Conservative Political Action Conference, the politics of the Republican Party seemed almost unchanged from the pinnacle of Donald J. Trump’s presidency. Sequin-wearing superfans jostled for selfies with whichever member of the Trump family happened to be nearby. Chants of “We love Trump!” rang out in the halls.But outside the confines of the friendly gathering, Mr. Trump and his campaign have begun adjusting to the new reality of 2024: The former president may be the front-runner for the Republican presidential nomination, but he is no longer the singular leader of his party.After a fitful start, the Trump operation is now actively preparing for the possibility of a drawn-out 2024 primary. That means laying the groundwork to compete in a potential fight over delegates that could extend deep into next year. And it means shadowboxing with his ascendant but not-yet-official challenger, Gov. Ron DeSantis of Florida, over donors and endorsements from inside their shared home state and beyond.This is grunt work Mr. Trump was slow to undertake in his celebrity-powered, but scattershot, campaign in 2016. In 2020, he used his incumbency to scare off any serious challenges.On the third time around, the Trump campaign’s focus on the traditional nuts and bolts is an acknowledgment of the race’s expected competitiveness, despite his unmatched standing as a former president and an early edge in the polls. But the threat of indictment hanging over the former president is just one reason that 2024 could unfold in the most untraditional of ways.Mr. Trump said on Saturday that even indictments would not spur his exit from the race, as he maligned prosecutors eyeing him in Georgia and New York. His address to CPAC, the annual showcase of right-wing activists and energy, demonstrated one element of his continued political strength: the loyalty of vocal activists angry with the old guard of the party.“I am your warrior. I am your justice,” Mr. Trump said in a speech laced with grievances that stretched more than 90 minutes. “And for those who have been wronged and betrayed, I am your retribution.”The speech was just Mr. Trump’s fourth public event since his campaign began almost 16 weeks ago. But he is now ramping up his public schedule, with planning underway for his first major 2024 rally and two policy speeches this month, according to two people familiar with the planning.Notably, Mr. DeSantis, who is expected to run but has not declared his intentions yet, skipped CPAC, instead setting out on a multistate tour to promote his new book about his leadership in Florida as a national model. On Sunday, Mr. DeSantis will deliver a speech at the Ronald Reagan Presidential Library in California about his vision for the party.Both men have trips planned to Davenport, Iowa, in the next two weeks — visiting the state that begins the nominating process.Who’s Running for President in 2024?Card 1 of 6The race begins. More

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    Club for Growth Distances Itself Further From Trump

    The anti-tax group has invited six possible presidential candidates to its donor retreat in Florida, and a notable name was left off the guest list.WASHINGTON — The Club for Growth, a conservative anti-tax group that spent nearly $150 million in the past two election cycles, has invited a half-dozen potential Republican presidential candidates to its annual donor retreat next month — but not Donald J. Trump.In a meeting with reporters on Monday, David McIntosh, president of the group, said that Republican chances of winning back the White House next year would be diminished if Mr. Trump were once again at the top of the ticket and that he hoped to introduce Republican donors to other possibilities.“The party should be open to another candidate,” Mr. McIntosh said, suggesting that Republicans had already lost too many elections with Mr. Trump as the face of the party.Mr. Trump and the Club for Growth, which is based in Washington, were frequent foils during the 2022 midterms, backing opposing candidates in some high-profile primary contests, including Senate races in Ohio and Pennsylvania. When the group started campaigning last year against J.D. Vance, Mr. Trump’s pick in Ohio, the former president ordered an aide to text Mr. McIntosh a vulgar message.On the eve of Mr. Trump’s presidential announcement in November, the group publicized internal polling that showed the former president trailing Gov. Ron DeSantis of Florida with Republican primary voters in Iowa and New Hampshire. (Mr. Trump is so far the only declared candidate in the race, but President Biden is expected to seek re-election.)The Run-Up to the 2024 ElectionThe jockeying for the next presidential race is already underway.Taking Aim at Trump: The Koch brothers’ donor network is preparing to get involved in the Republican primaries, with the aim of turning “the page on the past”  — a thinly veiled rebuke of Donald J. Trump.Trump’s Support: Is Mr. Trump the front-runner to win the Republican nomination? Or is he an underdog against Ron DeSantis? The polls are divided, but higher-quality surveys point to an answer.Falling in Line: With the vulnerabilities of Mr. Trump’s campaign becoming evident, the bickering among Democrats about President Biden’s potential bid for re-election has subsided.Democrats’ Primary Calendar: Upending decades of political tradition, members of the Democratic National Committee voted to approve a sweeping overhaul of the party’s primary process.Mr. McIntosh insisted that there was no personal animosity guiding the group’s interest in seeking another option for the 2024 nomination. Instead, he said that Mr. Trump had proved to be toxic among general election voters, adding that Republicans had lost elections in 2018, 2020 and 2022 on the former president’s watch.Mr. Trump’s standing among Republicans dipped in public opinion polls in November and December. In addition to being largely blamed for the Republicans’ disappointing midterm season, he was also roundly criticized after hosting a private dinner — a week after his campaign announcement — with Kanye West, who has been denounced for making antisemitic statements, and Nick Fuentes, an outspoken antisemite and prominent young white supremacist..css-1v2n82w{max-width:600px;width:calc(100% – 40px);margin-top:20px;margin-bottom:25px;height:auto;margin-left:auto;margin-right:auto;font-family:nyt-franklin;color:var(–color-content-secondary,#363636);}@media only screen and (max-width:480px){.css-1v2n82w{margin-left:20px;margin-right:20px;}}@media only screen and (min-width:1024px){.css-1v2n82w{width:600px;}}.css-161d8zr{width:40px;margin-bottom:18px;text-align:left;margin-left:0;color:var(–color-content-primary,#121212);border:1px solid var(–color-content-primary,#121212);}@media only screen and (max-width:480px){.css-161d8zr{width:30px;margin-bottom:15px;}}.css-tjtq43{line-height:25px;}@media only screen and (max-width:480px){.css-tjtq43{line-height:24px;}}.css-x1k33h{font-family:nyt-cheltenham;font-size:19px;font-weight:700;line-height:25px;}.css-1hvpcve{font-size:17px;font-weight:300;line-height:25px;}.css-1hvpcve em{font-style:italic;}.css-1hvpcve strong{font-weight:bold;}.css-1hvpcve a{font-weight:500;color:var(–color-content-secondary,#363636);}.css-1c013uz{margin-top:18px;margin-bottom:22px;}@media only screen and (max-width:480px){.css-1c013uz{font-size:14px;margin-top:15px;margin-bottom:20px;}}.css-1c013uz a{color:var(–color-signal-editorial,#326891);-webkit-text-decoration:underline;text-decoration:underline;font-weight:500;font-size:16px;}@media only screen and (max-width:480px){.css-1c013uz a{font-size:13px;}}.css-1c013uz a:hover{-webkit-text-decoration:none;text-decoration:none;}How Times reporters cover politics. We rely on our journalists to be independent observers. So while Times staff members may vote, they are not allowed to endorse or campaign for candidates or political causes. This includes participating in marches or rallies in support of a movement or giving money to, or raising money for, any political candidate or election cause.Learn more about our process.He reported a less-than-stellar fund-raising haul in his first campaign finance report last week, yet another signal that his hold on some conservatives might be loosening. And the donor network created by the billionaire industrialist brothers Charles G. and David H. Koch is preparing to get involved in the presidential primaries in 2024, with the aim of turning the page on Mr. Trump.Still, Mr. Trump remains the front-runner for his party’s presidential nomination, and his typical fund-raising strength is in small-dollar donors. And, if he were to capture his third consecutive nomination, Mr. McIntosh said his group would support Mr. Trump against Mr. Biden in 2024. In Mr. Trump’s presidential bid in 2016, the Club for Growth initially opposed him, but eventually got on board.A spokesman for Mr. Trump declined to comment and instead pointed to three social media posts two weeks ago in which the former president repeatedly attacked the club, including one that referred to both the group and to Mr. DeSantis as “globalists.”On Monday, Mr. McIntosh spoke highly of Mr. DeSantis and provided reporters with internal polling that showed the Florida governor beating Mr. Trump in a head-to-head primary matchup, but trailing when the poll included a wider, hypothetical field of seven candidates. Mr. DeSantis, who won re-election last year, has not said whether he will run for president in 2024.Mr. McIntosh said that Mr. DeSantis had been invited to his group’s donor retreat, along with the other five non-Trump potential candidates in his group’s poll: former Gov. Nikki Haley of South Carolina, former Vice President Mike Pence, former Secretary of State Mike Pompeo, Senator Tim Scott of South Carolina and Gov. Glenn Youngkin of Virginia.Mr. McIntosh declined to say whether any other contenders had accepted invitations to the retreat, which is set to be held in Florida, home to both Mr. Trump and Mr. DeSantis.Mr. McIntosh said Republicans had underperformed last year in part because of abortion issues, but also in part because of Mr. Trump. He said the former president’s insistence on promoting candidates who repeated his lies about the 2020 election had unnerved voters, who viewed Republican candidates as “future Trumps.”“Trump was on the ballot,” Mr. McIntosh said. “So I worry that when we get into a general election, if Trump is the nominee, they’re going to be able to take a chunk of Republican votes.”Asked if he thought Mr. Trump could beat Mr. Biden, Mr. McIntosh said, “Anything is possible.”“The last three elections show he’s lost,” he added. More

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    Representative Jim Banks Announces Senate Bid in Indiana

    The seat will be open as Senator Mike Braun runs for governor instead.Representative Jim Banks, a staunch conservative with the backing of a deep-pocketed political action committee, opened his bid for an Indiana Senate seat on Tuesday with an ad highlighting his deployment to Afghanistan and issuing a broadside against “radical socialist Democrats.”Mike Braun, who currently holds the seat and is one of the state’s two Republican senators, will run for governor next year, creating an opening that could lead to a crowded primary fight in the reliably Republican state. Mr. Banks, who recently led the House’s Republican Study Committee, a conservative caucus that is broader and less confrontational than the House’s Freedom Caucus, turned to the Senate after he lost his bid to be whip, the No. 3 Republican position in the G.O.P.’s new House majority.He enters the contest with the backing of the Club for Growth, a moneyed conservative political action committee that spent millions of dollars to get its preferred House and Senate candidates across the line in the November midterms. The group and its super PAC “are prepared to spend whatever it takes to help Banks secure the nomination and victory,” its president, David McIntosh, said Tuesday.The Club for Growth is already spending money against another possible candidate, the former Indiana governor Mitch Daniels, whom it considers too conciliatory. Mr. Banks signaled that he too would focus on Mr. Daniels, who was also president of Purdue University and a White House budget director under President George W. Bush. Mr. Daniels a decade ago called for a truce on cultural issues, a stance Mr. Banks appeared to call out in an interview with Politico, saying that issues like abortion and gender “matter more than at any point in my lifetime.”“I’ll never be calling for a truce on social issues or cultural issues,” he told Politico.Mr. Banks also has the endorsement of Representative Larry Bucshon, another Indiana Republican, and Senator Tom Cotton, Republican of Arkansas.But Indiana’s current governor, Eric Holcomb, who is facing a term limit, is considering a run for the Senate, as is Representative Victoria Spartz, whose Ukrainian birth has elevated her voice in Congress.In his announcement, Mr. Banks called himself “a small-town kid from a working-class home” with deep roots in Indiana and a record fighting overseas and in Congress for “conservative Hoosier values.” He threw in a nod to former President Donald J. Trump, calling him “the strongest president in my lifetime.”Mr. Braun, a businessman who had little political experience when he ran against Senator Joe Donnelly, a Democrat, in 2018, beat him by six percentage points. His victory came two years after Representative Todd Young breezed past Evan Bayh, a Democrat and former senator who had come out of retirement to try a comeback. Those defeats signaled just how difficult a Democratic comeback in the state would be.In November, Mr. Young won re-election with nearly 59 percent of the vote. More

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    As Republicans Campaign on Crime, Racism Is a New Battlefront

    As Republicans seize on crime as one of their leading issues in the final weeks of the midterm elections, they have deployed a series of attack lines, terms and imagery that have injected race into contests across the country.In states as disparate as Wisconsin and New Mexico, ads have labeled a Black candidate as “different” and “dangerous” and darkened a white man’s hands as they portrayed him as a criminal.Nowhere have these tactics risen to overtake the debate in a major campaign, but a survey of competitive contests, particularly those involving Black candidates, shows they are so widespread as to have become an important weapon in the 2022 Republican arsenal.In Wisconsin, where Lt. Gov. Mandela Barnes, who is Black, is the Democratic nominee for Senate, a National Republican Senatorial Committee ad targeting him ends by juxtaposing his face with those of three Democratic House members, all of them women of color, and the words “different” and “dangerous.”In a mailer sent to several state House districts in New Mexico, the state Republican Party darkened the hands of a barber shown giving a white child a haircut, next to the question, “Do you want a sex offender cutting your child’s hair?”And in North Carolina, an ad against Cheri Beasley, the Democratic candidate for Senate, who is Black, features the anguished brother of a white state trooper killed a quarter-century ago by a Black man whom Ms. Beasley, then a public defender, represented in court. The brother incredulously says that Ms. Beasley, pleading for the killer’s life, said “he was actually a good person.”Appeals to white fears and resentments are an old strategy in American elections, etched into the country’s political consciousness, with ads like George Bush’s ad using the Black convict Willie Horton against Michael Dukakis in 1988, and Jesse Helms’s 1990 commercial showing a white man’s hands to denounce his Black opponent’s support for “quotas.”If the intervening decades saw such tactics become harder to defend, the rise of Donald J. Trump shattered taboos, as he spoke of “rapist” immigrants and “shithole countries” in Africa and the Caribbean. But while Republicans quietly stood by advertising that Democrats called racist in 2018, this year, they have responded with defiance, saying they see nothing untoward in their imagery and nothing to apologize for.“This is stupid, but not surprising,” said Chris Hartline, a spokesman for the Republican Senatorial Committee, whose ads in North Carolina and Wisconsin have prompted accusations of racism. “We’re using their own words and their own records. If they don’t like it, they should invent a time machine, go back in time and not embrace dumb-ass ideas that voters are rejecting.”Amid pandemic-era crime increases, legitimate policy differences have emerged between the two parties over gun violence, easing access to bail and funding police budgets.The State of the 2022 Midterm ElectionsBoth parties are making their final pitches ahead of the Nov. 8 election.Florida Governor’s Debate: Gov. Ron DeSantis and Charlie Crist, his Democratic challenger,  had a rowdy exchange on Oct. 24. Here are the main takeaways from their debate.Strategy Change: In the final stretch before the elections, some Democrats are pushing for a new message that acknowledges the economic uncertainty troubling the electorate.Last Dance?: As she races to raise money to hand on to her embattled House majority, Speaker Nancy Pelosi is in no mood to contemplate a Democratic defeat, much less her legacy.Secretary of State Races: Facing G.O.P. candidates who spread lies about the 2020 election, Democrats are outspending them 57-to-1 on TV ads for their secretary of state candidates. It still may not be enough.But some of the Republican arguments could scarcely be called serious policy critiques.This month, a Republican senator, Tommy Tuberville of Alabama, said Democrats favored reparations “for the people that do the crime,” suggesting the movement to compensate the descendants of slavery was about paying criminals. And Representative Marjorie Taylor Greene, Republican of Georgia, made explicit reference to “replacement theory,” the racist notion that nonwhite, undocumented immigrants are “replacing” white Americans, saying, “Joe Biden’s five million illegal aliens are on the verge of replacing you.”Such language, as well as ads portraying chaos by depicting Black rioters and Hispanic immigrants illegally racing across the border, have prompted Democrats and their allies to accuse Republicans of resorting to racist fear tactics.“I think that white people should be speaking out. I think that Black people should be speaking out,” said Chris Larson, a Democratic state senator in Wisconsin who is white and has denounced Republican ads against Mr. Barnes. “I think that all people should be speaking out when there is vile racism at work.”When former President Donald J. Trump rallied for Representative Ted Budd in Wilmington, N.C., last month, he made a joke about “the N-word,” saying it meant “nuclear.”Jonathan Ernst/ReutersDemocrats themselves are dealing with intraparty racial strife in Los Angeles caused by a leaked recording in which Latino leaders are heard using racist terms and disparaging words toward their Black constituents.But it is Republicans’ nationwide focus on crime that is fueling many of the attacks that Democrats say cross a line into racism.The conservative group Club for Growth Action, backed by the billionaires Richard and Elizabeth Uihlein, Diane Hendricks and Jeff Yass, pointed with pride to the crime ads it has run against Ms. Beasley. “Democrats across the country are getting called out for their soft-on-crime policies,” said the group’s president, former Representative David McIntosh. “Now that their poor decisions have caught up with them, they’re relying on the liberal media to call criticisms of their politically inconvenient record racist, and it won’t work.”.css-1v2n82w{max-width:600px;width:calc(100% – 40px);margin-top:20px;margin-bottom:25px;height:auto;margin-left:auto;margin-right:auto;font-family:nyt-franklin;color:var(–color-content-secondary,#363636);}@media only screen and (max-width:480px){.css-1v2n82w{margin-left:20px;margin-right:20px;}}@media only screen and (min-width:1024px){.css-1v2n82w{width:600px;}}.css-161d8zr{width:40px;margin-bottom:18px;text-align:left;margin-left:0;color:var(–color-content-primary,#121212);border:1px solid var(–color-content-primary,#121212);}@media only screen and (max-width:480px){.css-161d8zr{width:30px;margin-bottom:15px;}}.css-tjtq43{line-height:25px;}@media only screen and (max-width:480px){.css-tjtq43{line-height:24px;}}.css-x1k33h{font-family:nyt-cheltenham;font-size:19px;font-weight:700;line-height:25px;}.css-1hvpcve{font-size:17px;font-weight:300;line-height:25px;}.css-1hvpcve em{font-style:italic;}.css-1hvpcve strong{font-weight:bold;}.css-1hvpcve a{font-weight:500;color:var(–color-content-secondary,#363636);}.css-1c013uz{margin-top:18px;margin-bottom:22px;}@media only screen and (max-width:480px){.css-1c013uz{font-size:14px;margin-top:15px;margin-bottom:20px;}}.css-1c013uz a{color:var(–color-signal-editorial,#326891);-webkit-text-decoration:underline;text-decoration:underline;font-weight:500;font-size:16px;}@media only screen and (max-width:480px){.css-1c013uz a{font-size:13px;}}.css-1c013uz a:hover{-webkit-text-decoration:none;text-decoration:none;}How Times reporters cover politics. We rely on our journalists to be independent observers. So while Times staff members may vote, they are not allowed to endorse or campaign for candidates or political causes. This includes participating in marches or rallies in support of a movement or giving money to, or raising money for, any political candidate or election cause.Learn more about our process.The 2022 midterms include the most diverse slate of Republican congressional candidates ever, competing against Democratic candidates who would add to the House’s representatives of color and improve on the Senate’s lack of diversity. But it is also the first cycle since Mr. Trump’s presidency, when he set a sharply different tone for his party on race.It was at a rally with Mr. Trump in Arizona this month that Mr. Tuberville and Ms. Greene made their incendiary comments. At another rally in Wilmington, N.C., late last month with a Senate Republican candidate, Representative Ted Budd, Mr. Trump told the audience that President Vladimir Putin of Russia had mentioned “the N-word. You know what the N-word is?” When the audience hooted, he corrected them, “No, no, no, it’s the nuclear word.”Representative Alma Adams, Democrat of North Carolina, who is Black, said, “Donald Trump is fueling this fire.”Still, a rise in violence recently has given openings to both parties.Cheri Beasley, a Democratic candidate for Senate in North Carolina, addressed supporters and patrons during a campaign stop in Charlotte last month.Logan R. Cyrus for The New York TimesIn North Florida, a flier distributed by a Democratic group depicts the face of a Black Republican, Corey Simon, who is challenging a white state senator, on what Republicans have called a shooting target and Democrats call a school easel, with bullets shown strewn underneath. The message was about gun control and school shootings, staples of Democratic campaigns, and identical mailers targeted two other Republican candidates, who are white and Latino.Republicans say their attacks are capturing voters’ anxieties, not feeding them. Defending Mr. Tuberville, a former football coach at Auburn University, Byron Donalds of Florida said crime had become a leading issue because of “soft-on-crime policies and progressive prosecutors in liberal cities.” Mr. Donalds, one of two Black Republicans in the House, added, “As a coach and mentor to countless Black men, Tommy Tuberville has done more to advance Black lives than most people, especially in the Democratic Party.”Ms. Greene and Mr. Tuberville did not respond to requests for comment.Then there is the Republican mailer in Wisconsin that clearly darkened the face of Mr. Barnes.“If you can’t hear it when they pick up the bullhorn that used to be a dog whistle, you can see it with your own eyes,” said Mr. Larson, the Wisconsin state senator.The darkening of white hands in a stock photo of a barber on a Republican mailer in New Mexico prompted outrage there. The New Mexico Republican Party said that Democrats were trying to divert attention from their record on crime. A Republican leader in the state House of Representatives, Rod Montoya, told The Albuquerque Journal that the hands were darkened to make the fliers “gloomy.”Some liberal groups do seem intent on discerning racism in any message on crime. After Gov. Kim Reynolds of Iowa, who is white, ran an ad opening with a clip of Representative Cori Bush of Missouri, who is Black, calling for defunding the police, Iowa Democrats called it racist because Ms. Reynolds’s Democratic challenger, Deidre DeJear, is also Black, and, as she has said, bears a resemblance to Ms. Bush.Progressive groups say their concern is merited.“Crime in America has always, at least in modern times, been racially charged,” said Christopher Scott, chief political officer at the liberal group Democracy for America. “The ads aren’t getting to policy points. They are images playing on their base’s fears.”But the policy differences between the two parties are real. Democrats have pushed for cashless bail, saying the current system that requires money to free a defendant before trial is unfair to poor people. Republicans say cash bail is meant to get criminals off the streets. Democrats have expressed solidarity with racial justice protesters and helped bail out some who were arrested after demonstrations over the murder of George Floyd turned destructive. Republicans have said those actions condoned and encouraged lawlessness.Representative Marjorie Taylor Greene made explicit reference to “replacement theory,” the racist notion that nonwhite, undocumented immigrants are “replacing” white Americans.Rebecca Noble for The New York TimesSkin color is beside the point, said Jonathan Felts, a spokesman for Mr. Budd’s campaign in North Carolina, as he defended the blitz of crime advertising against Ms. Beasley. One ad toggles between images of white children — victims of brutal crimes — and the face of Ms. Beasley, her expression haughty or bemused.“The images used in the ad match up to the victims of the criminals she went easy on,” Mr. Felts said. “Are you suggesting the ad makers should make up fake victims, or are you suggesting she shouldn’t be held accountable for her judicial and legal record?”In fact, the judicial and legal records portrayed in at least one of the ads have been determined to be distorted, at best. The first version of the Republican Senatorial Committee’s ad, which portrayed child crime victims from different races, was pulled down by North Carolina television stations in June after they agreed that some of the assertions were false. In a later version, the committee made slight word changes to satisfy the channels but added a more overt racial contrast.“All communities are concerned about public safety,” said State Representative Brandon Lofton, a Democratic Black lawmaker whose South Charlotte district is largely white. “There is a way to talk about it that is truthful” and does not cross racial lines, he said.The campaigns themselves have steered clear of charging racism.Dory MacMillan, a spokeswoman for Ms. Beasley, said, “Our race remains a dead heat, despite Congressman Budd and his allies’ spending millions of dollars to distort Cheri’s record of public service.”In Wisconsin, a spokeswoman for Mr. Barnes, Maddy McDaniel, similarly declined to go further than to say that “the G.O.P.’s fear-mongering playbook failed them last cycle, and it will fail again.”Mr. Barnes, for his part, seemed to make playful use of his portrayal in one of the Republican attack ads as “different” during his first debate with Senator Ron Johnson, the two-term incumbent. He was, indeed, different, Mr. Barnes said, “We don’t have enough working-class people in the United States Senate.” More

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    In Midterm TV Ad Wars, Sticker Shock Costs Republicans

    Football fans in Las Vegas tuning into the Raiders game on Oct. 2 had to sit through multiple political ads, including one from Nevada’s endangered Democratic senator and another from a Republican super PAC trying to defeat her.The ads were each 30 seconds — but the costs were wildly different.The Democratic senator, Catherine Cortez Masto, paid $21,000. The Republican super PAC paid $150,000.That $129,000 disparity for a single ad — an extra $4,300 per second — is one sizable example of how Republican super PACs are paying a steep premium to compete on the airwaves with Democratic candidates, a trend that is playing out nationwide with cascading financial consequences for the House and Senate battlefield. Hour after hour in state after state, Republicans are paying double, triple, quadruple and sometimes even 10 times more than Democrats for ads on the exact same programs.One reason is legal and beyond Republicans’ control. But the other is linked to the weak fund-raising of Republican candidates this year and the party’s heavy dependence on billionaire-funded super PACs.Political candidates are protected under a federal law that allows them to pay the lowest price available for broadcast ads. Super PACs have no such protections, and Republicans have been more reliant on super PACs this year because their candidates have had trouble fund-raising. So Democrats have been the ones chiefly benefiting from the mandated low pricing, and Republicans in many top races have been at the mercy of the exorbitant rates charged by television stations as the election nears.The issue may seem arcane. But strategists in both parties say it has become hugely consequential in midterm elections that will determine which party controls Congress.From Labor Day through early this week, Senate Republican super PACs and campaigns spent more than their opponents on the airwaves in key races in Georgia, Nevada, Pennsylvania, North Carolina and New Hampshire, according to data from the media-tracking firm AdImpact. But when measured in rating points — a metric of how many people saw the ads — the Democratic ads were seen more times in each of those states, according to two Democratic officials tracking media purchases.In other words, Democrats got more for less.“One of the challenges we face in taking back the House is the eye-popping differences between what Democrat incumbents and Republican challengers are raising — and what that affords them in terms of different advertising rates,” said Dan Conston, who heads the Congressional Leadership Fund, a super PAC aligned with House Republican leadership that has raised $220 million and is one of the nation’s biggest television spenders.The price differences can be jarring.In Ohio, Representative Tim Ryan, the Democratic Senate candidate, paid $650 for a recent ad on the 6 a.m. newscast of the local Fox affiliate. The leading Republican super PAC paid $2,400.In Nevada, Ms. Cortez Masto paid $720 for an ad on CBS’s Sunday news show. Another Republican super PAC, the Club for Growth, paid $12,000.The State of the 2022 Midterm ElectionsWith the primaries over, both parties are shifting their focus to the general election on Nov. 8.The Final Stretch: With less than one month until Election Day, Republicans remain favored to take over the House, but momentum in the pitched battle for the Senate has seesawed back and forth.A Surprising Battleground: New York has emerged from a haywire redistricting cycle as perhaps the most consequential congressional battleground in the country. For Democrats, the uncertainty is particularly jarring.Pennsylvania Governor’s Race: Attacks by Doug Mastriano, the G.O.P. nominee, on the Jewish school where Josh Shapiro, the Democratic candidate, sends his children have set off an outcry about antisemitic signaling.Herschel Walker: The Republican Senate nominee in Georgia reportedly paid for an ex-girlfriend’s abortion, but some conservative Christians have learned to tolerate the behavior of those who advance their cause.And in Arizona, Senator Mark Kelly has been paying $2,000 per spot on the evening news on the ABC affiliate. A Republican super PAC is paying $5,000.An analysis by The New York Times of Federal Communications Commission records, along with interviews with media buyers in both parties, shows just how much the different prices that candidates and super PACs pay is influencing the 2022 midterm landscape.“What matters at the end of the day is what number of people see an ad, which isn’t measured in dollars,” said Tim Cameron, a Republican strategist and media buyer, referring to the rating-points metric.The partisan split between advertising purchased by candidates versus super PACs is vast.In Senate races, Democratic candidates have reserved or spent nearly $170 million more than Republican candidates in the general election on television, radio and digital ads, according to AdImpact.The price that super PACs pay is driven by supply and demand, and television stations charge Republicans and Democrats the same prices when they book at the same time. So Democrats have super PACs that pay higher rates, too. But the party is less reliant on them. Republicans have a nearly $95 million spending edge over Democrats among super PACs and other outside groups involved in Senate races, according to AdImpact. That money just doesn’t go nearly as far.Several candidates who were weak at raising funds won Republican nominations in key Senate races, including in New Hampshire, Arizona and Ohio, and that has hobbled the party.“We’re working hard to make up the gap where we can,” said Steven Law, the head of the leading Senate Republican super PAC, the Senate Leadership Fund.But Democrats — buoyed by robust donations through ActBlue, the Democratic online donation-processing platform — are announcing eye-popping money hauls ahead of Saturday’s third-quarter filing deadline that are helping them press their advantage. Senator Raphael Warnock of Georgia raised $26.3 million. In Pennsylvania, Lt. Gov. John Fetterman, the Senate nominee, raised $22 million. Mr. Ryan raised $17.2 million. Ms. Cortez Masto raised $15 million.“It’s a simple fact that candidates pay lower rates than outside groups, which means Democrats’ ActBlue cash tsunami could wipe out an underfunded Republican,” Mr. Law said.Republicans are hardly cash-poor. The Senate Leadership Fund alone has reserved more than $170 million in ads since Labor Day and raised more than $1 million per day in the third quarter. But the ad rates are eroding that money’s buying power.In the top nine Senate battlegrounds that drew significant outside spending, Republicans spent about 6.66 percent more on ads than Democrats from Labor Day through earlier this week, according to one of the Democratic officials tracking the media buys. But the Democratic money had gone further when measured by rating points, outpacing Republican ad viewership by 8 percent.In Nevada, for instance, the super PAC that paid $150,000 for the single commercial on Oct. 2, Our American Century, has been funded chiefly by a $10 million contribution by Steve Wynn, the casino magnate. Yet for a comparable price of $161,205, Ms. Cortez Masto was able to air 79 ads that week on the same station: daily spots each on the local news, daytime soap operas, “Jeopardy!” and “Wheel of Fortune” as well as in prime time — plus the Oct. 2 football ad, Federal Communications Commission records show.Las Vegas is perhaps the most congested market for political ads in the nation, with multiple contested House races, a swing Senate contest and a tight governor’s election, and some ballot measures. Both Democratic and Republican media-buying sources said the rates for super PACs had been up to 10 times that of candidates in some recent weeks.In a recent one-week period, Ms. Cortez Masto spent $197,225 on 152 spots on the local Fox station, an average price of $1,300 per 30 seconds. The Club for Growth Action, a Republican super PAC, spent $473,000 for only 52 spots — an average price of nearly $9,100 per 30 seconds.Republicans feel they have no choice but to pony up.“Republicans are facing a hard-money deficit, and it’s up to groups like Club for Growth Action to help make up the difference in these key races,” said David McIntosh, the president of the Club for Growth.Some strategists have privately pressed super PACs to invest more heavily in digital advertising, where candidate rates are not protected. Super PACs pay similar amounts and sometimes can even negotiate discounts because of their volume of ads. But old habits, and the continued influence of television on voters, means much of the funds are still going to broadcast.“Super PACs have one charter: to win races. And so they spend there because they have to,” said Evan Tracey, a Republican media buyer. “They’re not running a business in the sense that shareholders are going to be outraged that they have to spend more for the same asset. It’s a cost of doing business.”The National Republican Senatorial Committee, which has faced financial problems this year, cut millions of its reserved television “independent expenditures,” which are booked at the same rate as super PACs. Instead, in a creative and penny-pinching move, the committee rebooked some of that money in concert with Senate campaigns, splitting costs through a complex mechanism that limits what the ads can say — candidates can be mentioned during only half the airtime — but receives the better, candidate ad rates.Still, in Arizona, some of the canceled reservations from top Republican groups have further exacerbated the ad-rate disparity in the Senate race. That is because the party gave back early reservations only to have other super PACs step in — and pay even more.For instance, the Senate committee originally had reserved two ads for that Oct. 2 football game for $30,000 each and the Senate Leadership Fund had reserved another for $30,000. All three were canceled.Instead, a new Republican super PAC, the Sentinel Action Fund, booked two ads during the same game but had to pay $100,000 because rates had risen — forking over $10,000 more for one fewer ad.Data from one Republican media-buying firm showed that in Arizona, ads supporting Mr. Kelly, the Democrat, amounted to 84 percent of what viewers saw even though the pro-Kelly side accounted for only 74 percent of the dollars spent.The Sentinel Action Fund was paying $1,775 per rating point — a measurement of viewership — while Mr. Kelly’s campaign was spending around $300 per point, according to the Republican data. Blake Masters, Mr. Kelly’s Republican opponent, was receiving a price close to Mr. Kelly’s but could afford only a tiny fraction of the ad budget (around $411,000, compared with Mr. Kelly’s $3.3 million for a recent two-week period).“The disparity between Democratic campaigns’ strong fund-raising and Republican campaigns’ weak fund-raising is forcing the G.O.P. super PACs to make difficult decisions even though there continues to be a deluge of outside money on their side,” said David Bergstein, the communications director for the Democratic Senatorial Campaign Committee.In Ohio, the Senate Leadership Fund announced in August that it was making a $28 million television and radio reservation to prop up J.D. Vance, the best-selling author and first-time Republican candidate who emerged from the primary with a limited fund-raising apparatus.But despite outspending the Democratic candidate in dollars — the super PAC paid $3 million last week for ads, compared with Mr. Ryan’s nearly $1.5 million — Republicans were still at a disadvantage: Mr. Ryan’s campaign was sometimes getting more airtime, according to media buyers and F.C.C. records.The Republican super PAC was paying four or five times more than Mr. Ryan for ads on the same shows. And the sticker shock on big sports events is the most intense: On WJW, the Fox affiliate in Cleveland, last week’s Big Ten college football game cost Mr. Ryan $3,000 — and $30,000 for the Senate Leadership Fund. More

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    Attack ads have fueled sharp ups and downs in the Alabama G.O.P. Senate race.

    The three leaders of Alabama’s Republican Senate race have experienced giddy ascents and, in some cases, steep plunges, with the result that Representative Mo Brooks and two first-time candidates, Katie Britt and Mike Durant, enter Tuesday’s primary election tightly bunched together in recent polling. Unless one tops 50 percent, which seems unlikely, there will be a runoff between the top two.One factor driving the ups and downs in the race is a flood of attack ads from deep-pocketed outside groups aligned with the candidates, which have spent freely to drive up negative impressions of their rivals. When voters say they aren’t swayed by TV ads, Alabama is Exhibit 1 that that is not the case.Mr. Brooks, who jumped to a lead in the race last year and was endorsed by former President Donald J. Trump, was attacked by a super PAC that received $2 million from the Senate Leadership Fund, which is aligned with Senator Mitch McConnell. The Senate G.O.P. leader, who is often at odds with Mr. Trump for influence in the party, doesn’t want the hard-right Mr. Brooks to join his caucus next year.An attack ad paid for by the super PAC funded partly by the McConnell group dredged up old clips of Mr. Brooks — a leader of Mr. Trump’s crusade to reverse the 2020 election — disparaging him in 2016. “I don’t think you can trust Donald Trump with anything he says,” Mr. Brooks said then.During the time the ad was on the air, Mr. Brooks saw his support plunge to 16 percent in one poll. Shortly afterward, Mr. Trump withdrew his endorsement. Mr. Brooks has since regained a competitive footing, thanks in no small part to attack ads aimed at his two rivals.Mr. Durant, a retired Army pilot who figured in the 1993 “Black Hawk Down” episode in Somalia, appeared to lead the race in the spring. But lately he has faltered, after being raked over the coals by a group calling itself Alabama RINO PAC, which is funded in part by the McConnell-aligned group. One ad, quoting without context remarks that Mr. Durant once delivered at the U.S. Army War College, includes him saying, “The first thing that needs to be done is to disarm the population.”Another ad went after a supporter of Mr. Durant’s as “a top Never Trumper.”The money behind both the anti-Brooks and anti-Durant ads comes from supporters, in state and out, of Ms. Britt, a former chief of staff of Senator Richard C. Shelby, whose retirement has opened the seat.But Ms. Britt has hardly gotten off unscathed. The Club for Growth, the powerful anti-tax group based in Washington, which supports Mr. Brooks, is trying to undermine Ms. Britt. One ad says she is “really a lobbyist” because of a prior job leading a business group in Alabama; it goes on to quote a tweet from Donald Trump Jr. in 2021 — back when his father liked Mr. Brooks — calling her “the Alabama Liz Cheney.”Many of the attacks seemed to have landed with voters, but also apparently confused them. There is no clear leader in the latest polls. More