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    Luar Brings Beyoncé to Bushwick

    If you haven’t heard of Luar, you will now.Only two days after Taylor Swift bestowed some of her fairy dust on a niche New York Fashion Week label by wearing Area jeans to the Super Bowl, an even more unlikely moment of celebrity-show synergy occurred: Beyoncé showed up in a warehouse in deep Brooklyn for the Luar show.Yup, Beyoncé’s first public appearance after announcing Renaissance “Act II,” and her first appearance at a New York Fashion Week show in years, was in Bushwick.Even in a world that has become somewhat jaded about celebrity frows (a few hours before the Luar show, Blake Lively, Brie Larson, Gabrielle Union-Wade and Rachel Zegler had shown up at Michael Kors), a Beyoncé appearance at an edgy, independent brand — the kind of brand that doesn’t have the money for pay-to-play arrangements, meaning she must actually like it — was a surprise.It’s the fashion equivalent of winning the attention lottery.The guest of honor made her entrance covered in a blinding number of rhinestones, with mirrored shades and a cowboy hat, toting a Luar bag that she carefully held front and center so it would be in every photograph. Was this a clue to her coming album couturier?Not necessarily. It turned out she and her mother, Tina Knowles, were there to support her sister, Solange, and Solange’s son, Julez Smith Jr., who was making his catwalk debut in the show.That Beyoncé’s appearance would also act like a magnet to bring eyeballs to a label that has been bubbling up through the edges of New York Fashion Week for a few seasons now was a bonus. (Raul Lopez, the Luar designer, was named the 2022 Council of Fashion Designers of America accessory designer of the year and was a finalist for the 2023 LVMH Prize for young designers.)We are having trouble retrieving the article content.Please enable JavaScript in your browser settings.Thank you for your patience while we verify access. If you are in Reader mode please exit and log into your Times account, or subscribe for all of The Times.Thank you for your patience while we verify access.Already a subscriber? Log in.Want all of The Times? Subscribe. More

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    Puppets and Puppets Has Its Last Fashion Week Show

    On Puppets and Puppets’ last New York Fashion Week show.On Monday, Puppets and Puppets, the six-year-old New York fashion brand/art project, had its last show.Its founder and designer, Carly Mark, had decided it was too hard and too expensive to keep making clothes and trying to build a business in this city, despite being known as “downtown N.Y. gold,” as Highsnobiety called her, and despite developing the sort of culty following that is supposed to be an indicator of success. She is pulling up stakes and moving to London, she told The New York Times last week. She will keep her more lucrative and successful handbag business going from there. But no more runway and no more clothes.Does it matter?Practically, probably not. Fashion history is littered with the corpses of once promising brands that never quite worked out (Miguel Adrover, anyone?), so it’s not as if this is a new story. And even though Ms. Mark was nominated for a CFDA award as emerging designer of the year, the clothes were never all that good.They often fit weirdly or couldn’t really be called clothes, or didn’t seem entirely finished. (She has a fondness for Edie Sedgwick tights and not much else.) They seemed more like works in progress. The material could look sort of flimsy. Ms. Mark was trained as a fine artist, not a designer, and she was essentially learning in real time and in front of the world. But she was getting better.Don AshbyDon AshbyDon AshbyDon AshbyDon AshbyDon AshbyDon AshbyThis season her work actually looked more like real garments than it has in the past, though sometimes only portions of real garments. A big fake fur coat turned out to be a false front; a peplos dress was entirely open on one side, save for a tiny tie at the waist. The hems of some draped jersey skirts and lacy little tops looped back up on themselves to form a veil, creating a sort of portable backdrop. That had potential, as did the holey sweats belted over lace skirts, like a corroded cocktail frock.We are having trouble retrieving the article content.Please enable JavaScript in your browser settings.Thank you for your patience while we verify access. If you are in Reader mode please exit and log into your Times account, or subscribe for all of The Times.Thank you for your patience while we verify access.Already a subscriber? Log in.Want all of The Times? Subscribe. More

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    Taylor Swift Gives a Fashion Brand a Boost at the Super Bowl

    Who says Area is just about the concept and not the clothes?About half an hour after the Area show ended in New York on Super Bowl Sunday, Taylor Swift appeared in Allegiant Stadium in Las Vegas wearing a pair of the brand’s “crystal slit jeans” — a high-waist denim style sliced diagonally at the center of each thigh, the patently faux “rip” framed by diamanté. It was like a runway-to-real-life feature happening in actual time — or Super time.Area, which is celebrating its 10th anniversary, is generally one of those fashion week brands that most nonfashion people see and say, “But who would wear that?” (Well, other than Simone Biles making a viral statement at the Met Gala.) Ms. Swift was the perfect answer. The designer Piotrek Panszczyk — and indeed all of fashion, which sometimes suffers from a clothes-concept perception gap — could not have planned it better had he tried.Mr. Panszczyk sits firmly in the Moschino-Schiaparelli fashion tradition of wielding sartorial humor as a commentary on contemporary life, though he tends to sit on the punny performance art end of that spectrum. Last season he used “Flintstones” bones and “Dynasty” faux furs to symbolize the evolution of luxury and caste signaling, which came after a season built around the idea of fruit and mortality, mostly in the form of banana skirts. The looks attract the sort of person who does not mind going on a milk run in Bushwick draped in rhinestones and not much else.Ms. Swift, however, is an endorsement of a different kind. It’s not the first time she has worn Area denim. Last April she wore the brand’s crystal butterfly jeans in New York, and in October she wore a pair of Area embellished jeans shorts to another Chiefs game. (She does like a bit of sparkle.) But this is the first time she wore its denim when more than 100 million people were watching. It’s a potent, and deserved, argument for the future of Area as a credible business, rather than merely a fashion week gimmick.AreaAreaAreaAreaAreaAreaAs was the latest collection, which chose as its hot topic the peculiarly modern state of endless watching — of looking, and being looked at in turn. One that seemed notably apropos given the attention being paid to Ms. Swift and everything she does. It’s a serious subject, but the clothes were awfully fun.We are having trouble retrieving the article content.Please enable JavaScript in your browser settings.Thank you for your patience while we verify access. If you are in Reader mode please exit and log into your Times account, or subscribe for all of The Times.Thank you for your patience while we verify access.Already a subscriber? Log in.Want all of The Times? Subscribe. More