Customers generally support Bliss Caribbean Restaurant’s ban on male customers under 35 and women under 30. But some legal experts say there may be a problem.
When Tina and Marvin Pate travel to Cancún or the Dominican Republic, they enjoy the bliss created by the good music, delicious food and the absence of children.
So in May, when they opened Bliss Caribbean Restaurant in St. Louis County, Mo., the couple decided to give their customers the same joy — by requiring that all female customers be at least 30 years old, and all men 35.
“We decided to come up with a whole restaurant where adults could pretty much go on vacation for a fraction of the cost,” Mr. Pate said.
This rule has drawn widespread attention to Bliss through social media, resulting in packed dance parties and what the restaurant calls a “grown and sexy” vibe.
But the requirement has also raised some legal questions, as experts point out that the restaurant is treating men and women differently.
“My knee-jerk reaction is that it is technically illegal,” Sarah Jane Hunt, the owner and managing partner of the St. Louis-based law firm Kennedy Hunt, P.C., said in an interview. Ms. Hunt specializes in discrimination lawsuits.
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