Premier League Preview: Here We Go Again

You will, in all likelihood, have heard the sentence already. You will certainly hear it on Friday, at least once, and then over and over again on Saturday and Sunday, delivered by every pearly toothed host and every red-faced pundit and every eager-voiced commentator. The Premier League, they will say, is back.

This is not true, of course. It is an anachronism, a throwback to the days when soccer had the common decency to take the summer off and hand center stage over to other sports for a while. The Premier League — all club soccer, in fact — cannot be back, as detailed last week, because it never really goes away.

Chelsea spent the Olympics signing vast quantities of South American teenagers for reasons that remain moderately opaque. Several of its domestic and European rivals used the European Championship and the Copa América as the perfect cover for hiring and firing sundry, essentially interchangeable managers.

Soccer, club soccer, is a juggernaut, and the thing about juggernauts is that they do not stop rolling. They do not rest up for a few weeks, take the summer off, have a bit of a rest. That sense of permanence, that omnipresence, is what has turned soccer into less of a pastime and more of a lifestyle choice, a strikingly lucrative cultural touchstone.

And yet, by some sleight of hand, those few days before a new campaign begins do somehow feel like the start of a different day. No matter how hard-boiled, how cynical, how self-aware an observer you have become, there is something about the prospect of the new season — new jerseys being worn and new signings being fielded in new stadiums, bright in summer sunshine — that captures the imagination.